Give Your Personal Brand a Boost
Traditionally, brands and businesses have advertised online and offline as part of their marketing strategy. While this can be effective over time there is one marketing method that will grow your business like nothing else, and that is through word-of-mouth. In order to effectively harness the power of this natural force, it is important to …
3 Ways to Use LinkedIn to Build Your Career
In a world where social media allows us to connect with almost everyone in the free world instantaneously, one platform dominates the professional networking space. Its name? LinkedIn.
By now, most people in the professional world have heard of LinkedIn. Job seekers know it can help them find a career, but many don’t know how …
You’re Hired! Now What? – Targeted Job Search
You have just been hired for your dream job! Well, maybe not your dream job, but the next step in your career. You have followed all of the steps in the targeted job search.
Before you read on, this is the sixth in this series on the Targeted Job Search. If you have not read …
Personal Branding Weekly – Don’t Post My Pic
Often this is an afterthought after a great weekend, great night out or out of town conference. We know and have more than enough material available to us about the impact this has on your personal brand and some great practices to implement to prevent embarrassing or professional devastating occurrences in the future.
This time …
Build Your Referral Network – The Targeted Job Search
About 85% of all jobs are filled through employee referrals. Therefore, it makes sense to build a referral network at every company where you might like to work in the future.
Before you read on, this is the fourth in this series on the Targeted Job Search. If you have not read …
5 Tips to Create a Job That Doesn’t Exist Yet
For every job opening, there are three people who are unemployed. When it comes to finding your dream job, this isn’t the best news for job seekers. However, this does present an opportunity: to create a job that doesn’t exist yet.
Many job seekers are beginning to realize they can create their own opportunities. All …
Blog Promotion Tips for Personal Brands
You’ve written a great blog post for your brand and now would like to get the word out to a large audience. With so much information being published online, you might be puzzled as to what the most effective strategies are to promote it. There are some key things you can do to ensure your …
Connecting with Recruiters – The Targeted Job Search
Connecting with recruiters is vital.
In this social media connected world, recruiters have become the mesh that holds things together. Connecting and cultivating relationships with recruiters and other HR professionals is critical.
Before you read on, this is the fourth in this series on the Targeted Job Search. If you have not read the previous …
Present Your Personal Brand on LinkedIn for Job Searches
When it comes to presenting your personal brand to employers you might miss the opportunity to create a stellar LinkedIn profile. It’s not enough to just add your relevant information – it is critical to write an online profile that stands out in addition to showcasing your accomplishments and skills.
So what is the best …
Influence of the Introduction
For the past four years I have had the privilege of working with a bunch of financial services firms in the northeast in a collaborative training and development program. In creating and delivering content, I would always make sure that just about each day we had a special guest speaker come in to talk to …