Paying it Forward to Establish Your Personal Brand
Have you considered what paying it forward will do for your personal brand?
According to Wikipedia: “Pay it forward is asking the beneficiary of a good deed to repay it to others instead of to the original benefactor”.
In my career, I’ve had plenty of people take an interest in, and help, me. So for …
Three Ways to Create Luck
Dave didn’t really want to go to the networking meeting. It was the fifth one this month, and he was getting tired of the bad coffee and the too-soft bagels. But he had promised Shannon after bumping into her at the store. She invited him, saying it was some exciting new group, and he would …
Webinars, Conference Calls and Your Brand
Communication in modern times has never been this convenient, thanks to the advancement of technology. Among the various means that have made life “easier,” webinars is one of them. A mash-up of the words “web” and “seminar,” webinar is an important marketing tool for every business. Conducting or joining one is a great opportunity to …
Four Strategies for Your Job Search Networking
Various studies have found that 45% to 70% of job seekers got their jobs through networking. More recently, a survey by Lou Adler discovered that 60% of the job seekers he surveyed found their jobs through networking. In a recent article titled Hire Economics: Why Applying to Jobs Is a Waste of Time, Mr. Adler …
Become a Better Networker in 4 Simple Steps
You decided it is time to move on and have a new job or maybe you are in the middle of switching your career. You have put together a great resume and a cover letter and you have started searching for jobs. Now, it is time to connect with other individuals who can help you …
Asking for AIR – Advice, Insights, and Recommendations
Frequently, when people use their contacts to try to change jobs or careers, they make one of several mistakes:
They spend the whole time talking about themselves They spend the whole time asking questions the other person doesn’t feel comfortable answering They squander the opportunity and forget to meet their primary objectives.How you present …
Know Who You’re Writing To and For
With the rise of social media, businesses have the opportunity to tap into wider audiences than what was previously possible pre-social. In this regard, knowing your target audience has taken center stage and has become very significant in order to achieve a successful social word of mouth marketing campaign. The ability to connect with your …
Interview Answers Must Be Short. Why?
I’m not sure whether you’re like me. I’ve stopped reading! I read no more. I skim and browse and hover over the surface of words, and when I find something interesting, only then do I dig in and absorb the content. Nowadays, because of ubiquitous electronic media, you can immediately suffocate from constant immersion in …
Launch Your Own Website to Boost Your Brand
More than half of all recruiters (56 percent) are more impressed by a candidate’s personal website than any other personal branding tool, according to a recent study. Despite this majority, only seven percent of job seekers actually have a personal website.
If you dedicate the time to launching your own website, it’s really easy to …
Personal Branding Weekly – 24 June 2013
This past week we welcomed in the first day and first weekend of summer and gazed at the super moon. I hope you enjoyed it and had a time to relax and renew for the new season!
For entrepreneurs and small business owners, as promised, here’s the podcast I created in “finding your target market”. …