Tag: communication

Brand Yourself AsRelationships & Personal GrowthReputation Management

What Do Flint McGlaughlin and Coco Chanel Have in Common?

Flint McGlaughlin is the Managing Director and CEO of MECLABS, an organization that conducts content and optimization experiments to improve the performance of sales and marketing programs.

Coco Chanel, a pioneering French fashion designer, is considered one of the world’s most elegant women.

So how can the two possibly be compared? Certainly, Flint is very …

Relationships & Personal GrowthSocial Media

Two Key Content Marketing and Social Media Ingredients

Key Ingredient #1: Always remember that you are marketing to humans

Spiro Pappadapolous is a speaker and consultant for restaurateurs and small business owners looking for ways to enhance their revenue through social media and emerging technologies.

In a recent blog post, Spiro pointed out an important personal branding lesson:

“You are marketing to humans.”…