How To Create A Business Game Plan For Your Personal Brand
Your personal brand needs to have a plan in place for your projected growth, regardless of whether you’re new to Internet marketing and branding, or a seasoned participant. Ask yourself, where do you see your business going in the next few years?
Having a passion for what you do is essential to success along with …
(En)Counter Culture
Originally published in 2018. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
Whether you realize it or not, we are at a pivotal juncture in the marketing and advertising industry. This industry is one that is (and always has been) located at the point where information, entertainment, politics,…
Business Success Begins With These 5 Investment Tips
Starting a new business can be expensive. In addition to business fees, licenses and registrations, you also need to purchase equipment and materials. This can be a lot of money out of pocket, but with the the right saving and investing strategies, you can open a business with minimal financial stress.
Investing is a challenge …
Go Digital in These 4 Areas to Improve Your Business Productivity
Almost every business conceivable has a digital presence today, from the cheap noodle shop next door to the massive upscale supermarket an hour’s drive away. But simply having a website isn’t going to cut it anymore.
Companies today increasingly use information technology to improve their productivity in a number of key sectors. Consider going digital …
What to Do If Your Business Has a Fire
Although many of us go through great efforts to fireproof our home, we rarely bring this outlook into the workplace. While there’s no replacement for a little bit of forethought and diligence, a fire at your place of business doesn’t have to mean the end of your company altogether. In fact, approximately 60 percent of …
How to Ensure Product Safety and Avoid Recalls
With a growing focus on consumer safety, manufacturers are working to ensure the efficacy of their products. Failure to develop products that are safe and user-friendly could result in monetary fines, loss of contracts and even mass recalls. In fact, an all-time high of 51 million vehicles were recalled in 2015 alone.
The automotive industry …
Businesses Need to Outsource to Survive – Is Yours?
When business is bad, it’s bad … and when business is good, it’s both good and bad. Having new clients come pouring in is enough to make you want to dance a jig but also rip out some hair while trying to figure out how to manage it all. You feel stressed and overworked, but …
5 Tips to Make Employee Scheduling Easy
Everyone has 24 hours in a day, but sometimes as a manager or business owner, you feel like your time is like putting socks in washing machine. You know you started with 24, but somehow, two or three disappeared right before your eyes.
Scheduling your employees, even if you only have a couple, can be …
12 Skills Veterans Have That Help Them Excel in Business
There are certain kinds of people who excel in the business world, and veterans are one of them. Thanks to their military training, veterans excel in intangible assets, making them valuable to any organization. With a variety of experiences, prior training and leadership skills, they may be the best hire you can make.
Creativity With…
4 Ways to Use Mapping Software to Grow Your Business
So you’ve finally reached the point where you’re ready to expand your business. You have a lot to consider and plan for before you make the jump. You’ll need to identify relevant markets, choose your ideal demographic, research locations where you could potentially operate, and check on competition in the area. It’s entirely possible to …