Renew Friendship to Grow Possibilities
Being in business for some years may have you reminiscing back to the time you began. Images of the people you initially met when you were starting up come to mind. Then you begin to wonder where they are each at today such as:
Did they give up? Are they still in business? Has life…Are You Grabbing Audience Attention?
It is far easier to sell something if your prospective clientele is already familiar with the service and product. But if you are starting up a business or half-way to where you wish to be, the process of trying to grow sales can be extremely frustrating. This is particularly so if you do not have …
Create Strategy For the New Year Today
Building confidence as one builds business is the secret to getting ahead. Early stage entrepreneurs are frequently intimidated by those with more experience. And middle-stage businesspeople are often reluctant to step up to play a biggter game. Those who never take the risk to try more most often have to end their business.
Treat everyone …
Is There Really Cross-Cultural Communication?
As a corporate director of global marketing, a former Coke executive (in 190 countries around the world) and an instructor of Global Marketing at UCLAx: I could not be more cross-culturally inclined. So, with all the authority that I can muster, I tell you this.
There is zero communication between people of different countries or …
5 Tips to Ease Into the Money Conversation
The topic of money appears to be very scary for those who most need to bring up the topic. This group would include sales professionals and entrepreneurs.
It is critical to become comfortable with the subject, because otherwise you may well kill the sale. The reason is people begin to think the following of you:…
6 Errors to Avoid As You Build Sales
Make Your Prospective Client the Star Attraction
Wrong Focus
The biggest problem most people unwittingly make while attempting to sell is they lose focus for what is truly important. Sales can be so easy if you are willing to just stop and think about your prospective client instead of your own goals.
It’s up to …
How to Write a Persuasive Email
Email persuasion is about what you say and when you say it.
Aspects such as the day of the week, frequency of communication, consistency in tone and the right amount of simplicity all factor in our ability to persuade via written correspondence. They are the main variables that comprise influential email formulation.
Whether you are …
Massage and Redirect Business Aches into New Revenue Streams
Unfortunately, most entrepreneurs find themselves alone with thoughts of quitting when initial trials continually turn out to be errors. Depression sets in while the thought of quitting the endeavor magnifies to appear as the only option. But we all know that options are infinite.
The next choice is what truly matters. When these down days …
Would You Improve Communication With Your Clientele?
Many people make the pronouncement that they specialize in… Only when you approach them to learn more, it turns out they don’t know a whole lot about your segment of the population. Their misleading statement turns into wasted time and frustration.
The improved approach is to wait until you fully understand your targeted clientele before …
Conversation and Questions Move to Yes
Experience and observation teaches almost all you need to know in terms of what not to do in regards to meeting someone for the first time. The moment you become irritated or downright angry is the perfect time to make a mental note to not do the same. And if you are into empowering your …