Is Your Personal Brand Making Ageism Worse?
You wouldn’t brand yourself as inflexible, non-current, stuck in your ways, unwilling to adapt new skills, tired, out of touch, retired-on-the-job, unmanageable, unwilling to take constructive feedback, or overpriced … would you?
Well, you certainly wouldn’t brand yourself this way on purpose.
Yet that’s exactly what many 40+ job seekers do, without realizing it.
Could …
Personal Branding Weekly – Word of Mouth and Scheduled Posts
Personal Branding Weekly
Editor’s Note: This week took us from covering how career advancement is progressive to how your personal brand can survive as mom, entrepreneur and executive. The Young Entrepreneur’s Council even chimed in on the importance of interesting content.
Dive on in to the list of posts and glean information that’s helpful to …
How To Show The Value Of Your Work-Life Balance
Sometimes your ability to manage your time well may look a lot like a family-friendly schedule.
But when you’re applying for a new job, or appealing to a new boss for a continuance of your flexible work arrangements, you may want to paint it in the colors of productivity, focus and connections, not children who …
Olympian Action for Entrepreneurs
As I watched the Olympics this year, several analogies came to mind in regard to being an entrepreneur. To begin, it was the apparent determination to succeed that brought about invitations for those finalists to participate at the games.
Economies have been very slow over the past number of years. And many entrepreneurs have felt …
Why Do You Brand Yourself As A Desperate Candidate?
Few of us would brand ourselves as desperate on purpose. But many job seekers brand themselves as desperate without even knowing it.
Many traditional “tried and true” job search tactics can brand you as desperate today.
Why are tactics that used to be commonly accepted (even appreciated), now considered as desperation moves?
When the job …
Be Patient-Career Advancement is Progressive!
“Careers used to move themselves. Now, we are responsible for moving our careers in the direction we want them to go”.
There are some fundamental questions that need to be addressed and answered with regard to career advancement.
People want it quickly, immediate gratification, and it just doesn’t work that way. We all have to …
Personal Branding Weekly – Your Social Marketing Mix
EDITOR’S NOTE: This week’s posts gave us insight into how a narrow focus can widen our target market, creating ebooks and sites that helps us gain a competitive advantage in our job search.
Personal Branding Weekly
Top 3 Reasons Why Lifestyle Businesses Fail by Jun Loayza Branding Yourself for A Career Change by Phil Rosenberg…The Best Way To Brag
A common question from the audience when I speak to groups about career development is, “How do I sell myself without bragging?” Here is my best answer: get the right people to brag for you.
A referral and/or testimonial from the right person is your most powerful marketing asset, whether you are a job-seeker, a …
Target to Widen Your Audience Appeal
Everything appears to come full circle. Looking back, I find the advice received in my first year in business will always hold true, and, furthermore, it makes more sense now that I have lived the experience.
Upon starting my business, a marketing professional set me back on my heels by asking, “Who is your target …
How To Create The Story Of Your Personal Brand
Composing the story of your personal brand is much like the story of a product or service’s brand – the goal is to reach your audience on an emotional level.
In my opinion, the pros of the digital age greatly outweigh the cons, but the simplicity of creating your own brand online calls for a …