Personal Branding Weekly and Protecting Yourself from Experts
Editor’s Note: I’ve met many wonderful people during some recent personal branding and social media seminars and sessions that I’ve presented at lately. When we visit after my presentation, I find that unearthing your brand is by far the most interesting and most challenging aspect of personal branding for them.
Do you …
A Subtle Way To Look Smart
It’s really easy to look smart.
One of my favorite parts of my work as a keynote speaker is after a presentation when students come up to me to ask a question. I love getting the chance to speak to people individually to help them with their specific challenges.
However, there is one aspect of …
Three Tricks to Get Your Email Opened
We all know that getting over the inbox hurdle can be a challenge. Whether you are trying to land an informational interview, a sales call or a job interview, getting your email opened is the first step to success.
The challenge is that people routinely get dozens – even hundreds – of emails in their …
What I Bring to Networking Events and Conferences
What you need to get the most out of your next one-day event.
On the morning of an event – or often, the night before – I’ll prepare a bag of goodies to get maximum benefit.
Here’s what must be in my pack or it will be sorely missed:
Name badge
Most events, especially paid …
Beyond Social Media: Three Advanced Branding Ideas
When you start to brand your own name or your business, there are some first steps to take when thinking about branding ideas. Social media accounts. Websites. A logo. Maybe even some business cards. If you are job seeking, you want to build your resume based on the image that you want to portray as …
Preparing for a Layoff, Hostess Style
By now you’ve probably heard about Hostess’ liquidation, as many are mourning over the apparent “death” of their beloved Twinkies and Wonder Bread. Although we may yet see our favorite indestructible snacks find a home with a new company, what will become of Hostess’ workers?
Most of Hostess’ 18,500 employees have lost their jobs, throwing …
Branding Value vs Skills
Most of us brand our skills when creating a resume.
We brand our skills because that’s what we were taught to do.
Up until 2007, employers searched for skills because there was a shortage of skilled candidates from the 1940’s until 2007 … So employers searched for skills.
Since employers searched for skills, we were …
3 Things Master Networkers Do
Networking to grow your business, brand or reputation has shifted to another dimension. Don’t fight it, rather, welcome the opportunities networking can yield.
Let’s face it meeting the right people, making quality connections and growing relationships is an art. Not everyone is good at or comfortable with meeting new people, chit chat and socializing in …
Personal Branding Weekly and LinkedIn Word of Mouth
Editor’s Note: Did you see the relevant and helpful posts about your brand at holiday parties? Or, how about the post that you still (and always) need a business card? Do you agree?
From securing a mentor to how to brand yourself when you have years of experience – take a look …
Why Professional Etiquette Is Overrated
Several years ago, I went to a networking event right near Washington, D.C.
One woman in the group introduced herself as an “etiquette expert.” Then, she gave everyone in the room one of her “best tips on how to be professional:”
Make sure your name tag is on the right side of your shirt/jacket and …