How Social Media can make Your Brand more Personal
Networking with social media can open the door of opportunity for brands with new connections outside of the online world. These relationships can become long-lasting as communication is maintained. The power of social media to get these conversations started is more important than ever for the growth of your brand.
Today it is much easier …
Networking Your Personal Brand
If you want to grow your contacts and business, then networking is the best way to do so. Keep in mind that networking isn’t a quick fix for sales, though; it’s an investment in getting to know other people. As marketing coach and author John Jantsch put it, “It’s never about the sale, it’s always …
How to Create Your Next Great Career Opportunity
Earlier this year, I was approached by a successful thirty-something director level who was nearing his fourth year of employment in a multi-billion dollar Atlanta company. As is true of many high achievers who don’t want to settle for less than they deserve, he wanted to find a better, more challenging job in which he …
Moving from Free Services to Paying Clientele
Entrepreneurs just starting out in business are frequently asked to provide free services. Once the shock of the request subsides, and, as you dig deeper to uncover all of the ramifications, a positive side may be seen. But this is true, if, and only if, you will be addressing your desired prospective clientele.
When you …
5 Questions to Ask When Defining Your Personal Brand
Whether you’re an accountant, entrepreneur, or writer, any type of professional can benefit from building a personal brand.
When creating your personal brand, the most important (but most difficult) step is to define yourself as a professional. Your personal brand isn’t just something you use to market yourself to employers or other professionals; it’s who …
Mistakes to Avoid on Your First Day at Work
Last week, I discussed how you can get ready for your first day at work. This week, I am going to point at some mistakes that you should definitely avoid during your first day at work if you want to leave a good impression.
1. Not Paying Attention: This is your first day at work …
Why You Should Do the Worst First
“My dad taught me an important lesson. If you rehearse every maneuver ahead of time, people don’t panic when things get really intense.” So says, Peter Hancock, CEO of AIG when discussing how competitive sailing led to his management philosophy.
The worst is likely the last thing you want to think about when you are …
Personal Branding Weekly – Think Before You Write
Posting one’s opinions in a very bold and disrespectful way on somebody else’s profile is akin to randomly ringing another’s doorbell and trying to convert them to a different religion or trying to sell them something they’re not interested in.
Even in supposedly mature circles, there are still some people who try to push their …
Being Persuasive, Personable and Positive During the Interview Process
With the economy significantly improving, launching a successful job search has become slightly less labor intensive. Regardless, job seekers who are looking to execute a fruitful employment search in today’s corporate environment ought to become familiar with advanced interviewing, persuasion and positivity strategies. If used properly, these tactics yield a higher salary, heightened confidence and …
Overcome the Post-Summer Blues and Energize Your Autumn!
A sure sign that summer is over is the return of school buses’ flashing stop lights back on the streets, Halloween decorations and costumes on the shelves and the tips of Oaks, Maples and Buckeye trees shedding their green exterior to reveal the burnt red and yellow tone at their tips. The air’s a bit …