Great Personal Branding Video Tutorials
Here are three great videos to help you round out your personal brand using Twitter, Facebook, Linkedin, Blogging, and Email Marketing. Have a look at each and start applying the lessons learned to your personal brand today.
Twitter Search in Plain EnglishSuccessful Email Marketing – How it’s Done
Did You Know 4.0
Ask The Readers: What is the Main Hub of Your Personal Brand Online?
Your main personal branding hub should be:
The most impressive website about you The url you give out when asked about your web presence On your business card and/or resume Where you spend the most effort to build your brand onlineIn short, the main hub of your personal brand online should be the one …
4-Step Personal Brand Promise Checklist
These four questions are a great way to hone in on the value you provide, and ensure that your network’s perception of you aligns with your perception of yourself. Once they are the same, and you are delivering on your brand promise, I guarantee you will start attracting more opportunities into your life. I believe …
Death By Facebook: The BP Story
The same website that fostered a social movement bringing Betty White to Saturday Night Live is now bringing BP to its knees, as an ongoing battle with bad publicity is exemplified through the power of Facebook. The oil spill in the Gulf is being called the worst in American history — bringing frequent association with …
How to Not Burn Bridges When You Resign
As the job market bounces back, top talent is moving on from organizations that treated them less than fair during the Great Recession. Regardless, my policy is to never burn a bridge if you can help it. Is it possible to resign on good terms? Absolutely!
Remove emotion from the situationEasier said than done, …
The Danger of Becoming Complacent
I am reading the book Only the Paranoid Survive by Andrew Grove (Co-founder of Intel). In the book he talks about the inertia of success and how in some ways… it can lead to the defeat of your business and personal brand in the long haul.
The ongoing searchWe are all searching for success …
Word of Mouth 2.0 – “Personal References” by Google
When I started Vizibility last year, we hired accountants, lawyers and other professionals to help us get the business going. Very few of us choose a lawyer or doctor or Realtor or [fill in the blank] based solely on the company’s television ad or website or phone-book ad or referral alone. We may start with …
Karma and Your Brand Reputation
Anything that is posted online can always come back to haunt you in the future. I’m starting to see bloggers who feel that they can become more successful when they taunt and bully others in a public setting. These individuals, whom I won’t name, can justify their blog posts based on facts uncovered online. The …
The 2010 Top LinkedIn Groups for Personal Branding
Where to go on LinkedIn to learn and discuss personal branding.
How I compiled this listMy goal was to find the groups that truly are the best destinations on LinkedIn for personal branding.
First, I ran a search in the Groups Directory on the keywords “personal branding.” Glancing at the results, you can immediately …
8 Tips for Attorneys to Build Your Personal Brand
A lot of people think personal branding is only useful for celebrities. But anyone can benefit from it to articulate their strengths, differentiate their unique value and leave a lasting impression that wins clients and new business (if you’re new, start with the personal branding worksheet). Today we’ll take a look at some tactics attorneys …