A Cup of Coffee to a Tombstone Piledriver
Do you know what that is – a Tombstone Piledriver?
So, what is it?It’s the “finishing” move of superstar wrestler, The Undertaker, whereby he flips his opponent upside down and slams the poor guy’s head into the ground.
You might cringe at the thought of sitting through one of these shows, or maybe you …
Are You Building Your Brand With Integrity?
Today was quite a day for hearing of and experiencing a variety of tactics that had me shaking my head in wonderment. I was wondering how these well known folks remain in business:
1. Took the money and ran without delivering services
2. Motivated less stellar performing clients with dead flowers
3. Hid monetary fees …
Is Your Personal Brand Affecting the Organization’s Brand?
Before, when only organizations had ‘brands,’ the organization didn’t need to worry about an employee’s ‘brand’ overshadowing theirs. But now that personal branding is so prevalent, the question has been asked: Is a personal brand helpful or detrimental to an organization?
Let’s take a look at both sides of the argument:
Personal branding can help…Personal Brands: Time to LICK Q
Tonight, I’m delivering my personal branding keynote to 300+ people. My signature topic is: The Ugly Truth About Your Reputation. Because this audience is so diverse in terms of careers and use of social media, I developed a simple four attribute model we all can use to measure, create and manage our personal brands.
Four…Cooking Up A New Brand
Sometimes there’s just nothing better than a handmade dessert or soup cooked from scratch. For me, this happens when I made a reservation by hand, of course, with my blackberry. Thank goodness for the Open Table mobile app; it’s a lifesaver.
While cooking up soups and baking desserts from dough may escape my list of …
Are You Minding Your Brand’s Behavior?
Recent breakthroughs in brain science are giving us unprecedented information about how our brains are wired, and how they long to connect. We’re not the rational human beings we thought we were. What’s more, we’re discovering that emotions make the brain pay attention. Emotions affect people’s motivation.
The good news? Getting our heads around brain …
Track Your Accomplishments to Boost Your Personal Brand
Accomplishments are an important part of your personal brand. No matter what field or industry you’re in, you always want to have a compelling story handy to tell potential clients or employers about yourself.
Not sure what your accomplishments are, or how to determine them? Make sure to read my previous post on How to …
Personal Brands: Stop Giving it Away
In case you don’t feel you’ve sufficiently waived your right to privacy, sign up for FriendShuffle. Once you connect this tool to your Facebook and Twitter accounts, your so-called friends and followers can see what web pages you opened and how long ago you opened them. We can join you or judge you, by clicking …
A Cup of Coffee to Branding within Your Brand
If you have a sales team – even a small one, you’ll want to pay attention to their brands within your brand.
Your customers are no longer buying from your company – they’re buying from your sales executives. Today, your sales reps’ relationships and reputations are the lifeblood of your bottom line.
But just having …
Difference Between Branded Profile and Personal Profile
On my last blog post, branding rules for every entrepreneur, a debate broke out over rule #1:
1. Keep your personal life off of any social media profiles that were designed to brand you as an entrepreneur.
I wanted to clarify my viewpoint a bit more on this topic: I don’t want anyone to think …