Increase Your Brand’s Website Conversions With Less Friction
An attractive and mobile-friendly website is just the beginning to retaining visitors for your personal brand. The goal is to convert these subscribers through less confusion and a clear message that meets their needs.
Is your landing page attracting or repelling visitors? A frustrating design can be the first problem, and following that is how …
Personal and Business Branding Through Community Service
Building a brand is one of the hardest things a company can do. You know what “I’m lovin’ it” means. You know what a bright red cross means — but how those companies are able to go about creating their brands takes some ingenuity. It doesn’t need to be all flashy slogans and Super Bowl …
Managing a Multi-Generational Workplace
Millennials keep joining to the workforce and their numbers grow each day in the companies. Meanwhile, due to harsh economic conditions, Baby Boomers and Gen X postpone retirement and actively keep working. This leaves managers with a challenge of managing teams which consist of three generations. Each generation has their strengths and weaknesses. The importance …
How to Handle When Headhunters Call
First, you want to check if they are retainer or contingency. You want to work with retainer only.
Next, tell them you will call them back.
Do call them back when you are at a comfortable place to talk to them. Let them tell you enough about the job so you can be sure it’s …
Stop Following Your Passion: Try These Three Ideas Instead
How many times were you asked as a child, what do you want to be when you grow up? Did you actually end up pursuing this path? What about when you started college, did you ever get anxious when people asked you what you’re major was and felt inadequate, confused or embarrassed because you were …
Creating News and Share-worthy Press Releases for Your Brand
When it comes to promoting a personal brand it can be a challenge to reach the level of viral attention of a public figure or celebrity. But there are strategies you can use that will actually attract a large audience. With good research in your target market and a well crafted press release your brand …
3 Steps to Build Your Personal Brand With Online Job Boards
What do people see when they type your name into Google?
We are living in times where countless people have lost their jobs over some careless comment they made on the internet. Now more than ever, success in the job market is determined not only by your specific skill set but also how you present …
Approaching Greatness and Your Personal Brand
The higher up the ladder you are in a business, the busier and more frequent the responsibilities become. All too often this will transform a once approachable individual into a terrifying force easier to ignore than to face. Employees stop calling, problems are covered up and the office culture takes a steep nose dive toward …
Books to Read to Achieve Success
You don’t need an MBA from an ivy-league school to learn about business and achieve success. By reading books from successful businessmen or thought leaders, you can get hints and advise about being successful and use these in your career. There are many motivational business books out there that must be read but below are …
How Brands Can Have a Successful Marketing Plan for Book Publishing
Publishing a book is a great way to build your personal brand, and can used for building a loyal following online. It takes time to develop the marketing process for this, but with the right strategy you can have both time for writing and strategy.
Are you looking for more time for your book marketing? …