10 Step Advanced Guide to Blogging Your Personal Brand
Originally published in 2008. Updated in 2025 as part of the Personal Branding Blog relaunch under Brown Brothers Media.
This is the third post in a series about blogging your personal brand. I’ve written a post for beginners and one for intermediate users. Please review those posts before indulging in this one.
By the time …
How to Get Into the College of Your Dreams and Hack it
Today, I spoke with Cal Newport, who has already written two books for college students, and has a great blog on how to hack college. Cal has a lot of knowledge when it comes to how to succeed at college, make the most out of your time in college and how you brand yourself as …
3 Questions You Should Ask Yourself Before 2009
Here are 3 questions you should ask yourself before we enter 2009. The reason why I’m asking these is because I want you to think about how you can keep your job and pursue your passion at the same time.
1. Are you committed to your current career path for the rest of your life?…
Strong Employer Brands Pay Attention to Corporate Social Responsibility
Today, I spoke with Kellie A. McElhaney, who is a professor at UC Berkeley’s Haas School of Business and one of the main brains behind the corporate social responsibility (CSR) initiative that is spreading all over the world. When it comes to employer branding, successful corporations are able to bridge their brand and that of …
3 Mandatory Tasks for Your Personal Brand in 2009
[youtube=http://ca.youtube.com/watch?v=poxh7ZWz15E]
A family catastrophy
It’s Christmas right now and I’m Jewish, so I figured I would have time to record a short two minute video for all of you. I would like to wish you all a merry Christmas, happy Channukah and a pre – happy new year! This week has been extremely difficult for …
If You Don’t Dig Your Job Leave it and Find Another
Today, I spoke with G.L. Hoffman, who is one of the louder voices in the career and job space. He is an entrepreneur and now author and is here to tell us how to dig our jobs. The main message here is that if you don’t like your job, get out of it and find …
How to Lay the Brand Foundation for a Consulting Business
Reader question<
“I have recently gone solo and started a consulting business (with a handful of employees)… from a social networking branding perspective (i.e. twitter, blog etc.) should I concentrate on building myself or my company brand. I know the answer is both, but which one first and foremost would you recommend, for example should …
A Crash Course in Surviving and Thriving in this Economy
Today, I spoke with Laura T. Coffey, who is the queen of giving business and personal finance advice tips. She is a writer for TODAYshow.com and MSNBC.com. and is here today to coach you through this recession, give you hope and tips you can use to make smarter decisions before you let the recession cast …
How to Brand Yourself When You Have a Twin
When you have a unique name, face, personal brand statement and skill set, differentiation is natural and fairly easy. Out of everything I just mentioned, your face is perhaps the most important asset you have, both online and offline. We spoke about how to brand yourself with business cards some time ago and how your …
Leo Babauta Helps Us Achieve Personal Branding Zen
Today, I spoke with Leo Babauta, who is one of the most well-known and respected bloggers in the world. He blogs at Zenhabits.net and has been writing for decades on work concentration and management. We talk about his success story, why it’s important to work smart (not just hard), how to stay afloat in the …