Building Your Brand in a New Leadership Role
In 2003, Fred Cook became the third CEO of Golin Harris in 54 years, when Al Golin stepped aside. As the baton was passed, the financial picture at Golin Harris was a bit shaky. “We had grown complacent,” recalls Cook. “We were resting on our laurels. A collaborative, friendly and supportive culture meant that we …
5 Areas That Can Reinvent, Reimagine and Reinvigorate Your Business!
As one year comes to the finish line and another gets ready to launch, reviewing our process, what key trends emerged and where they are going are essential for planning a sustainable strategy for success.
Some of the business and career trends that emerged and developed this year were focused around new technologies and platforms(mobile, …
Turn Your Seasonal Gig Into A Full-Time Position
So you’ve landed a temporary seasonal job. But you’d like to stick around even after the holidays are over. While full-time positions may be few and far between when the holiday rush is over, you already have your foot in the door as a seasonal worker, so you’re one step ahead of the pack.
What …
3 Considerations When Embarking on A New Path
After several years at a job, it’s common for people to contemplate a new position within their organization, leave the company for something new or even strike out on their own to try their hand in an entrepreneurial stint.
The reasons for their changes often include dissatisfaction with the current organizational culture, lack of promotion, …
Direct Sellers: Friend from the Field
The direct selling industry has been around for a very long time, and it continues to be an excellent way to sell products. It’s because consumers buy from people they know and trust, and direct sellers mainly rely on the relationships they build with their customers through parties and personal interactions.
Word of mouth marketing …
Unplugging Yourself To Feel More Electric
What would be the worst thing if you didn’t have a telephone or fax machine? You’d have to write a client a handwritten letter.
What would be the worst thing if you couldn’t e-mail or use a cell phone? You’d have to take a trip to see that client face to face.
What would be …
The Four Aces of Online Personal Branding
Many Generation Y and X folks with digital DNA are looking toward the online medium to build their personal brands. And this is without doubt a smart move on their behalf: the countless benefits and untapped potential that the Web 2.0 can offer for those serious about personal branding are too many to list. And …
28 Android Apps For Building Your Brand On The Go
Personal branding, the Android way.
All these apps have iPhone versions too, some of which can be found in our 32 iPhone Apps For Building Your Brand On The Go.
Productivity ActionComplete – for Getting Things Done™ Document Scanner – scan any document, convert to PDF Digital Signature Creator – electronically sign documents with your…Paterno’s Reaction to Being Fired Predictable, Quite Common One
Notwithstanding the significant moral and legal issues involved (which I will gladly leave to the legal system, the media pundits and Penn State University to sort out and further address), it was nonetheless sad to see the 48-year-long, glorious career of Penn State head football coach Joe Paterno come to such an inglorious—and sudden—end. Here …
Personal Branding is Not Optional
I had the opportunity this past week to speak to a group of entrepreneurs about personal branding. As you might imagine, I was delighted to share my experience and its significance with the large crowd. Much like a prizefighter, I was warming up back stage, as I was getting ready to deliver a knock out …