How To Brand Yourself When You’re Just Starting Out.
A lot of personal branding advice is about putting yourself out there so that others to see you as an expert on a subject.
But what do you do when you’re just starting out in your field and don’t feel that you have a ton of expertise or unique information to share? What if you’re …
The Kind Of Twit Who Isn’t Worth Following.
I suppose I committed a cardinal sin of Twitter the other day. I unfollowed some people. I know this goes against the “get as many followers as you can” logic, but I have to say I found it to be a kind of cleansing experience. I see the Twitter experience – which isn’t for everyone, …
Four Steps to Take When You’ve Been Downsized
When you have been downsized, the first inclination for many people is to hit the job boards and begin searching for their next job. But doing that right after a layoff or termination may be more difficult than you think. Many people start a new search before they’ve had a chance to prepare and unwind, …
Why Web Design Matters
The advent of social media has, in no way, undermined the crucial importance of the webpage as the central hub of an integrated online strategy that is worthy of that name for both companies and individuals. If anything, it has underscored its role as the organizing principle behind the disparate social networks, microblogs, pinboards and …
Is Derrick Rose’s Brand Really Worth $260M?
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To adidas, Derrick Rose’s brand definitely is worth that sum of money. That is a significant amount of money to invest in one person long-term, let alone someone that …
7.4 Million Jobs Available – Find Your Dream Job NOW!
As this article is being written, there are over 7 million jobs available each and every month. Yes, you read that correctly . . . over 7 MILLION jobs are “open” each and every month today! So, now may well be the best time in the last several years for you to go looking for …
Your Brand Is Valuable, Now Is It Profitable?
Personal branding has never been as important as it is today. To achieve success in this world, you really need to manage your reputation well; otherwise, people and companies have worldwide reach to find anyone who “does what you do” or “sells what you sell”.
Though you may be valuable in the company you work …
Starting Over For An Improved Outcome
Entrepreneurship is a forever evolving process. As I look back over my years in business, I recognize the many starts and stops that were necessitated by life circumstances.
While the stops may be disconcerting, it is the willingness to embrace the new beginnings that make a huge difference in your progress. The question becomes, are …
3 Ways To Become A Thought Leader In The Workplace
Thought leader. You might have heard this phrase – and you’re quite sure what it means. It’s difficult to find an exact definition that is universally accepted, but a thought leader is someone who is known for their innovative ideas, expertise, and is widely recognized as a source of guidance in their industry. Some thought …
The New Girl Nice
I had the opportunity to spend Friday afternoon and evening with Zooey Deschanel, star of the hit Fox show The New Girl. She filmed an upcoming episode at one of my companies’ locations, and the producers cast my business partner Jon Torerk and several of BioMechanixLA trainers in the show. I can’t give away too …