Let’s Get Physical
Fall is in the air. The leaves are changing colors, the days are getting shorter, and people are settling in for the Winter. (At least in the Northern Hemisphere).
While we are settling in at work for the last quarter of the calendar year we have Halloween, Thanksgiving and Christmas all sneaking up on us. …
Make Likes Matter to Your Word of Mouth
Research has shown that close to 70 percent of adults with access to the Internet log in to Facebook daily. Such numbers present a good opportunity for personal brands to reach to their target audiences faster. Consider who you want to reach who would be a great referral source, connection, provider of up-to-date information in …
Talking Money: It’s All About the Benjamins!
OK. It’s not ALL about the Benjamins. But they are important to most of us. Money discussions have been a consistent concern in job interview seminars I have conducted over the past six years and proper handling can offer the potential to add $10,000, $25,000, or far more to a job seeker’s annual income
The …
Revitalize Marketing Materials and Your Business
Entrepreneurship provides us with a roller coaster ride as the economy and technology change. How you anticipate change, prepare for it, and run with the new model will determine your future success.
Business is obviously much easier to control when the economy is good. But one pitfall of many is to spend too much money …
Lessons in Personal Branding Success from Jay Conrad Levinson
The personal sadness so many felt last week, after learning that Jay Conrad Levinson had died, emphasize that an individual’s personal brand extends far beyond their accomplishments.
Few authors and advertising/marketing professionals have achieved as much brand-building success as Jay Conrad Levinson.
Before creating his own Guerrilla Marketing brand of best-selling marketing books and educational …
We Judge with Our Eyes
I am on vacation and not even on American soil. It is a vastly different milieu in almost every respect. I find myself continuously comparing, contrasting, judging, and labeling people. Of course, this continuous chatter is only in my head. I don’t share it with anyone, God forbid.
But isn’t that what we do in …
Google Yourself to Manage Your Brand
Have you ever Googled yourself? According to a new study from the Pew Research Center, 56 percent of Internet users have searched for their own name online. This is up from 22 percent when they first asked Internet users in 2001, but today’s percentage has remained relatively the same in the last few years.
It …
What’s the Best Answer to the Dreaded Weakness Question?
Research on investor confidence sheds light on how you should answer the worst question you may be asked in a job interview. That would be:
What is your greatest weakness?
You could of course, be honest. The true answer might be:
Fig Newtons
Fine, limp hair with no volume
My right quadriceps
Ryan Gosling
MASH …
3 Ways to Improve Your Home and Your Life: An Interview with Justin Singletary
[Sponsored Post: This post is brought to you by Justin Singletary]
According to real estate investment expert Justin Singletary, your home is a very important part of your life. That may sound obvious, but until I recently started working from home full time, I didn’t realize just how much of a difference having a comfortable …
How to Place a Value on Your Brand
Many professionals and business owners find it extremely difficult to assign value to themselves and their brands. For some reason, in many peoples’ minds, discussing money “cheapens” relationships.
I recently observed a conversation between several Facebook friends who are business owners. The conversation started when a friend with a growing business, already boasting celebrity clientele, …