Category: People

InterviewPeoplePersonal Branding

Interview with Guy Kawasaki aka the Godfather of Silicon Valley

Guy Kawasaki is one of the original Apple employees responsible for marketing the Macintosh in 1984. He is currently CEO of Garage Technology Ventures, a venture capital firm which specializes in high-technology start-up firms located in Silicon Valley. Guy has been quite entrepreneurial as of the past few years, first with Truemors (a gossip news …

Book ReviewsCareer Developmentguest postPeoplePersonal BrandingSocial MediaSuccess Strategies

BusinessWeek Columnist Christine Comaford Answers Your Questions

As promised, BusinessWeek Columnist, Christine Comaford answers the questions you posed in the comments section of my post on Monday. After reading the answers to your questions, Christine has yet another give-away for you. Both Christine and I hope you all have a great weekend. Her note is below:

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Hi Everyone,

WOW. What great …

Career DevelopmentPeoplePersonal BrandingPositioning

A Corporate Brand Won’t Shield Your Personal Brand Anymore

Thesis

There is an ongoing shift from people being eclipsed by corporate entities, to people becoming the shield, point-of-contact and spokesperson for the company. No person or company is safe anymore, but instead of separating both brands, they have collided into one transparent mirror of information flow and retrieval. This happens for a few reasons. …

Book ReviewsCareer DevelopmentPeoplePersonal BrandingSuccess Strategies

Pay Attention: The No Asshole and No Complaining Rules

Two presents came in the mail recently (pictured below). One was “The No Complaining Rule” by Jon Gordon and the other was a combination of two erasers, which was part of Robert Sutton’s promotion for his book, “The No Asshole Rule.” I always enjoy gifts and great reads that are related to workplace issues, such …

InterviewPeoplePersonal Branding

An Interview with the Brand Behind the Groundhog Day Movie

Danny Rubin is a legendary screen writer, most notably known for Groundhog Day (starring Bill Murray) and now blogger. Today, I interview Danny about his personal brand and his career progression.

After many years writing for professional theater companies as well as scripting industrial films and children’s television, Danny began writing screenplays. His screen credits …