How to Find True Happiness and Be Successful in 2009
Today, I spoke with Gretchen Rubin, who just might be the happiest woman on earth. She shares her happiness tips everyday on her world famous blog (over 17,000 subscribers), while blogging at the Huffington Post, being an author of several books and, soon, taking over the world. In this interview, Gretchen reflects on 2008, gives …
The Same Laws Apply For Personal Brands as Any Brand
Today, I spoke with John Gerzema, who is the Chief Insights Officer for Young & Rubicam Group and an author. We discuss the three main challenges marketers face in today’s marketplace, what the brand bubble is and how to measure it, as well as his five-stage model for brand creativity and change. John, then gives …
Lessons on Personal Brand Building From Donald Trump and P Diddy
Today, I spoke with John Eckberg, who has spoken with many successful entrepreneurs and celebrities, wrapping up his interviews in a book and sharing a few today for this blog. The two we will discuss are Donald Trump and P Diddy, who, in my opinion, truly represent the epitome of personal branding. Donald Trump understood …
Innovation Requires Personal Brands That Are Rebels
Today, I spoke with Hayagreeva Rao, who is a professor at Stanford Business School and author. He talks about what a “market rebel” is, why they are important, some examples of rebels, the benefits and how personal branding relates. Hayagreeva makes a great case why you should become a market rebel to stand out amongst …
Road to Me 2.0: My First Video Interview For the Book
Recently, I was interviewed by Rick Burnes of Hubspot about my upcoming book, Me 2.0: Build a Powerful Brand to Achieve Career Success. As of today, my book is doing very well on pre-orders, ranking #26 on Amazon for job hunting bestsellers, #54 for web marketing and #70 e-commerce. I want to thank everyone for …
David Armano Reveals His Personal Branding Secrets
Today, I spoke with David Armano, who is a well-known blogger and visual expert. He’s best known for his marketing diagrams and speaks at a lot of industry events. I spoke to David about how he’s grown his personal brand, what it takes to become known in a cluttered world and tips he has for …
How to Get Into the College of Your Dreams and Hack it
Today, I spoke with Cal Newport, who has already written two books for college students, and has a great blog on how to hack college. Cal has a lot of knowledge when it comes to how to succeed at college, make the most out of your time in college and how you brand yourself as …
Strong Employer Brands Pay Attention to Corporate Social Responsibility
Today, I spoke with Kellie A. McElhaney, who is a professor at UC Berkeley’s Haas School of Business and one of the main brains behind the corporate social responsibility (CSR) initiative that is spreading all over the world. When it comes to employer branding, successful corporations are able to bridge their brand and that of …
If You Don’t Dig Your Job Leave it and Find Another
Today, I spoke with G.L. Hoffman, who is one of the louder voices in the career and job space. He is an entrepreneur and now author and is here to tell us how to dig our jobs. The main message here is that if you don’t like your job, get out of it and find …
A Crash Course in Surviving and Thriving in this Economy
Today, I spoke with Laura T. Coffey, who is the queen of giving business and personal finance advice tips. She is a writer for TODAYshow.com and MSNBC.com. and is here today to coach you through this recession, give you hope and tips you can use to make smarter decisions before you let the recession cast …