A Brand Assessment of the 2008 Presidential Candidates
I was asked about 50 times to do a brand evaluation of the presidential candidates, but I really can’t voice a strong opinion because I have no interest in politics and haven’t been following the race closely enough to make a full analysis. Brandon Wright was one of the people who asked me and so …
Schawbel Report: The Current State of Personal Branding Worldwide [March 2008]
David Sifry, who is the founder of Technorati, used to always make a “State of the Blogosphere” report. These reports would analyze the amount of blogs being tracked on Technorati (a blog search and ranking system) and other metrics, including how many posts per minute. Relative to when he last did on in April 2007, …
Today is the Personal Branding Blog’s 1 Year Anniversary
Typically I cannot allocate the time to post twice in a single day. I do commit to 5 posts a week; Monday through Friday. I even follow through when I’m on vacation, which certain people question. Anyways, today is the official 1 year anniversary for the Personal Branding Blog, which means it was this exact …
Soon Your Brand Will Be Consumed by The Digital Universe
Typically I don’t promote my work at EMC on this blog, but today we are announcing an update to the Digital Universe Study from last year. I was able to attach many social media components to it, such as the social media press release to your right and the YouTube podcast towards the bottom of …
Do Loyal Employees Exist Anymore?
No doubt the biggest challenge we have as a personal branding community is organizations feeling that we aren’t loyal. This is especially true for the stereotypical gen-y employee. From the human resources perspective, they want to hire loyal employees because they can add more value to the organization of the duration of their stay. By …
Research Report: Top 25 Most Wanted Personal Brands of 2008
I’ve spoken about how there is an economic recession and how there were 70,000 job cuts in January, which is the most since March of 2003. Well, I have good news for the personal brands that are in demand by companies.
Jobfox has released their “Top 25 Most Wanted U.S. Professions” listing, and was nice …
Call for Submissions for Personal Branding Magazine Issue 4: Due March 15th
Hurry up! I’m only accepting submissions for Personal Branding Magazine Issue 4 from now till March 15th. For this issue, I’m only accepting a total of 10 articles from outside sources. The other 12 will be content produced by our regular columnists. Due to the high volume of articles I receive, not every article will …
Google’s Social Graph API: The Future of Personal Brand Management
[youtube=http://www.youtube.com/watch?v=LabCylbapuM]
This video gives a glimpse of the future of our personal brand management. I’ve talked before about how many social networks there are and how people quickly join them and secure their name. There is far too many social networks and more are added each day. We really need to be cautious about which …
The Future of Your Searchable Brand – With or Without Google?
The DLD conference was yesterday and it was held in Munich. The highlight of the event (Thanks TechCrunch) was a session called “Humans Disrupting Algorithms,” in which David Kirkpatrick of Fortune spoke with Jimmy Wales and Jason Calacanis. Jimmy has developed a beta of Wikia Search, whereas Jason Calacanis has been running Mahalo for a …
2007 – A Personal Branding Year in Review
I want to wish everyone a happy new year and am excited at what’s to come in 2008. Issue 3 of Personal Branding Magazine will launch on February 1st and my book will be published by the end of this year (crossing fingers). To start the year off, I’m taking a much needed vacation to …