The Do’s and Don’ts of Designing Business Cards
A business card reflects your personal brand. It is also a great marketing tool for yourself and your company. Especially during networking events, a business card is the first item someone receives from you and as a result, it is your first chance to make an impression on that person. Therefore, creating a business card …
Convert Social Media Leads Into Sales
How can your personal brand bring in more sales with social media?
The answer is through targeted strategies, stellar content, and consistent communication. A simple share or retweet is not enough to build relationships online, but rather it’s being an active participant with your community.
In the age when all the big brands are on …
Visual Clues Indicate Future Business
Seasoned sales professional literally look at the entire picture in order to appropriately build the relationship, build business possibilities, and finally, secure the sale. The clues exist everywhere, but the two most important areas are found when sitting in front of a prospective client, and in their office. Should it be a larger company, clues …
Take The Long Way Home – Here’s Why
If you always do what you’ve always done, you’re probably going to get what you’ve always gotten. Job seekers and other people with vision or ambition can’t afford to waste a moment of their travels. Even the ordinary commute can be changed-up to increase the potential for a positively life-changing connection.
Two little rules: Take …
Attract Targeted Prospects to Your Personal Brand’s Website
A branded landing page and blog is just the start to building a great audience for your personal brand. Once a visitor comes to your website you need to capture their attention in order to convert these leads into sales. If you are not reaching the right audience it is like funneling traffic into a …
Networking just to Network does NOT make Sense
Why do you show up for social events? Peer pressure, because your boss or friend told you to, or just because there was an event. If you answered yes to any of these you may be doing it wrong.
Networking for the sake of networking does not make sense. Going to events is fine, but …
Personal Branding Weekly – Need to Know Who You Know
Somebody You Currently Work with can be a Valuable Connection.
This could be a fellow employee if you work for a company or an organization. If you’re a solopreneur, it could be anyone that you work with whether it is as a client or not. If you and the front end cashier of dry cleaner …
3 Types of Posts to Avoid on Social Media
As much as people may try, it is difficult to separate professional and personal lives when it comes to social media. A recent study found that 45 percent of human resources professionals use social media to vet potential employees, and another 11 percent say they have plans to start the practice this year. With 58 …
How Your Personal Brand can be More Productive on Social Media
Your time is valuable, and with just 24 hours in a day that seems to evaporate before our eyes, it’s more important than ever to make the best use of it. Social media marketing in particular can take up a large portion of your work day, but there are several ways you can make this …
Don’t Make These 5 Common New Entrepreneur Mistakes
Today, the world seems to be filled with bright, creative people who want to make a name for themselves. If you are ready to branch out as an entrepreneur to bring your great idea to light, start on the right foot by learning from those who have gone before.
These five mistakes are common with …