Personal Branding Interview: Judy Shapiro
Today, I spoke to Judy Shapiro, who is Chief Brand Strategist of Cloud Linux, CEO of engageSimply a social media/ direct marketing communications company and contributor to AdAge.com. In this interview, Judy talks about how she got started in the advertising world, how the industry has changed since she started, calculating the ROI of social …
Personal Branding Interview: M.P. Mueller
Today, I spoke to M.P. Mueller, who is the President at Door Number 3, as well as the New York Times “Branded” blogger. In this interview, M.P. talks about the survival rate for companies that don’t have brands, lessons she’s learned from running a small business, and more.
What’s the life expectancy for a company…How to Make Your Social Networking Stand Out
What makes a social media plan work, especially in the world of personal branding?
Huffington Post recently visited this topic and gave insight into some of The Best Publishers On Twitter And Facebook. The publishers mentioned demonstrate successful social media plans. I wanted to look at the different ways to promote your personal brand through …
Examples of Entrepreneur Blog Posts
In my last post on PersonalBrandingBlog, I discussed the different ways entrepreneurs can use Personal Branding to help them in the job search. One of the items I suggested was for entrepreneurs to start a blog as a tool to help further showcase their skill-set and ability.
Begin a blog.
You’re an entrepreneur! You enjoy …
Personal Branding Interview: Adam Taki
Today, I spoke to Adam Taki, who is the son of renowned food industry businessman Dr. Ghazi Taki and co-founder, as well as spokesperson of Amazing Taste Foods Inc. In this interview, Adam talks about how he created his corporate brand, stood out from the competition, talks about some branding strategies, and more.
How did…Personal Branding Interview #2: Sally Hogshead
Today, I spoke to Sally Hogshead, who is a speaker, author, and brand innovation consultant. This is a follow-up to my previous interview with Sally back in January 2009. Her latest book is called FASCINATE: Your 7 Triggers of Persuasion and Captivation. In this interview, Sally talks about her new book, analyzes my triggers of …
Personal Branding Interview: David Brier
Today, I spoke to David Brier, who is a award-winning brand identity designer, author and branding expert. He is the author of Defying Gravity and Rising Above the Noise. In this interview, David talks about brand identity for people and companies, logo’s and slogan’s, and more.
What goes into a corporate brand identity? Would this…Should You Pay to Get Your Personal Branding Book Published?
It may seem strange to talk about paying to get your personal branding book published, while the media often talks about celebrities receiving 6-figure advances. What’s going on?
Celebrities, of course, is the key word in the above.
Politicians, their wives, their ex-wives, ex-CEO’s, and television personalities often get big buck advances. But, this only …
How Much Are You Worth?
How do you rate the your value on the marketplace? How do you figure out how much you are actually worth? How much should you charge a potential client?
Let’s say you determine this through how much and how you are paid. Is that hourly? Salary? Project to project? I read a blog by Seth …
The Quantity vs Quality Debate Revisited
In the past six months, my view on quantity versus quality when it comes to fans, followers, and customers has drastically changed. I’ve written before on the perception of having a large network, and how that will help you secure new opportunities. Chad Levitt, has also penned a post on this blog about the quality …