Category: Employer Branding

Career DevelopmentCommunication & NetworkingCorporate BrandingEmployer BrandingJob SearchLifestyle & Habit BuildingRelationship NetworkingReputation Management

Oprah’s Secret To Curing Your Brand’s Bad Mood

Focus on your left toe.  No, not really.

Ever been in a bad mood?  Personal brands and professionals like yourself, responsible for brand development, management, and improvement, can’t avoid tough times and bad days.  Have you ever had moments where you just lost it and went into overwhelm; where everyone and everything were just driving …

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One Idea Will Make You Rich

Fact:  You have one idea that will make you rich !

If you read and follow the simple advice below, you will identify that one idea that will catapult your brand (and you) over the top; and I mean over the top financially.

1)       Fact: Idea generation is easy. You don’t need to have an …

Brand MysteryCommunication & NetworkingCorporate BrandingEducationEmployer BrandingLifestyle & Habit BuildingRelationship NetworkingReputation Management

Character Donations: The Anonymous Brand

A check was received anonymously for $300 by the American Red Cross.  A $20 donation was made anonymously to help the suffering people in Japan.  A $50,000 check was anonymously sent to the American Cancer Society to help find the cure.

We’ve all heard the expressions “what goes around comes around” and “givers gain.”  If …

Career DevelopmentCommunication & NetworkingEmployer BrandingLifestyle & Habit BuildingmanagementRelationship NetworkingReputation Management

Are You a Victim of Yourself

Are you getting in your own way?  Are you sabotaging your own success?  Are you knocking on your own door of achievement but refusing to open the door to let yourself in?

Meet Eric, Karen, Bill, and Deanna

“I’m not one of those people.” Eric tells me. “I’m way beyond that.  I’ve got my own …

Brand Yourself AsEmployer BrandingRelationship Networking

Restoring Brand Mastery

Former President Jimmy Carter was being interviewed by four-star admiral Hyman G. Rickover, recognized as the “Father of the Nuclear Navy.”  Carter had applied to participate in the nuclear submarine construction program.  The interview went well until Carter, after getting up to leave the room at the conclusion of the interview, reached the door.  Just …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingEmployer BrandingInterviewRelationship Networking

Personal Branding Interview: Roger Connors

Today, I spoke to Roger Connors, who is the principal and co-founder of Partners In Leadership. His latest book is called Change the Culture, Change the Game, and it is a #1 New York Times bestseller. In this interview, Roger talks about hiring the right people, forming a corporate culture, and the connection between a …

Career DevelopmentCommunication & NetworkingEmployer BrandingJob SearchLifestyle & Habit BuildingRelationship Networking

Brand Yourself an Entrepreneur

2011 will be a turning point for many, if not most, Americans.  The realization that companies, businesses, corporations, organizations, and yes, even local, state, and federal governments will no longer assure jobs and take care of employees will finally be realized.

Yes, many unemployed and underemployed people will need to create their own jobs by …

Brand Yourself AsCommunication & NetworkingEmployer BrandingJob SearchLifestyle & Habit BuildingRelationship Networking

When Bad Brands Happen to Good People

It started when I saw the recent banner headlines about the government’s crackdown on hedge funds for insider trading. “Oh, my. Here are a bunch of innocent people that work inside of the company who will be branded as unethical even though any potential problems probably stem from just a few bad apples.”

Bonuses and…
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Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingEmployer BrandingInterviewLifestyle & Habit BuildingmanagementRelationship Networking

Personal Branding Interview: Cathy Benko

Today, I spoke to Cathy Benko, who is the Vice Chairman and Chief Talent Officer at Deloitte LLP, and the co-author of The Corporate Lattice: Achieving High Performance in the Changing World of Work. In this interview, Cathy talks about the changing workforce, what the corporate lattice is, how to establish your personal brand when …

Book ReviewsBrand Identity & Self-DiscoveryEmployer BrandingFuturesInterviewmanagementRecruitment & Job SearchRelationship Networking

Personal Branding Interview: Jeanne Meister

Today, I spoke to Jeanne Meister, who is an internationally recognized workplace learning consultant, and the author of The 2020 Workplace (Harper). In this interview, Jeanne disects the 2020 workplace, shows some very interesting research findings, explains how companies can retain talent, gives her opinion on ROWE (I previously interviewed the creators of ROWE), and …