Parent Entrepreneurs: When the Personal Crowds Your Personal Brand
This is the second in my series of mommy entrepreneur profiles. But I need to rename this series because of the feedback I got from said “mommies.” The phrase mommy entrepreneur didn’t sit well with them. My goal was to conjure up images of innovative female businesswomen carving out new ways of integrating work and …
Keep Your Brand Name Intact When a Reporter Calls
What is your #1 tip for a nervous entrepreneur about to talk to a reporter for the first time?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program …
How to Become the Preferred Vendor
There is nothing magical about the answer but there are a number of steps to adhere to so that your clientele knows you have their best interests in mind. The principal is key to building business but unfortunately most often these steps are ignored.
Take the time on appointments and …
6 Fundamentals Helped Me Celebrate 6 Years
After 20+ years in corporate America, I voluntarily left in 2006 and actualized a dream I had been thinking about for many years in early 2007. On February 6 2007, I launched my own business education consultancy, training and content management company, originally called Train With Shane, that 2 years ago became DeborahShane.com.
I celebrate …
5 Things The Super Bowl Can Teach Us Preparation
The recent Super Bowl provided some insight into the thinking that goes into a successful effort to put on an event that will be watched by an estimated 108 million people. These same tips can be applied to things we do in our every days lives too.
You might be wondering … Why did I …
3 Pitfalls to Avoid to Increase Sales
Have you ever been frustrated by trying to give business to someone who is too distracted to take your money?
These types of occurrences are great reminders of what NOT to do when an interested prospect is in our presence. The whole idea of getting a sale is to make it EASY for the other …
7 Best Personal Branding Tips for Entrepreneurs
As an entrepreneur, your personal brand is just as important–if not more important–as your company’s brand.
When beginning a new business venture, it may be easy to focus on your company’s brand and completely forget your own. But the days of an invisible founder are long gone. We’ve now entered a time where a highly …
Network With The Right People And They Will Lead You
I have been talking and writing about my recent relocation to the Tampa Bay/Dunedin Florida area to be closer to my family.
I seem to be on the move more over the past 6 years but that is just where my life cycle is now. The good news is I knew people and was familiar …
3 Strategies to Encourage Increased Business
Have you lost business? Consider this scenario:
“Anna” reported that she wanted to order an expensive cake from a highly reputable bakery. Upon recognizing the baker was too busy to consult, and the other employee tasked with calling back was pre-occupied, Anna took her business elsewhere.
The eternal sales motto is, “Make …
Why Setting Expectations is Critical at Work
It’s often said that your employees don’t have to like you as long as they respect you. This is true, however, there are many pitfalls that will not only make your employees not like you, but lose respect for you as well. No one wants to be a bad boss, even if we don’t expect …