The Value Of Profit & Making Money
For the last few weeks leading up to Thanksgiving, people have been posting each day on why they are thankful. I saw one post that said that the individual was thankful for being able to make money. It got me thinking, why are you making money? If you define your reasons for working hard it …
A Great Personal Brand Can Shape Your Legacy!
When many people hear the question, “What’s your personal brand?” their hair stands on end. It can sound like you’re implying that a unique individual is reduced to the equivalent of a packaged product. The word “brand” isn’t typically associated with human qualities: Defining your brand requires you to take an objective, impersonal look at …
Every Moon Shot Matters
This week the world will be remembering the passing of John Fitzgerald Kennedy. The 35th President of the United States of America. The only US President to have earned both a Purple Heart and a Pulitzer Prize.
JFK was known for many things – before, during and especially after his Presidency. A few of them …
Don’t Scare People Away With Your Email
Building up a sizable email list takes a lot of work, and late nights. For all your trouble, you want to continually grow your list, or at the very least, keep good numbers. However, if you take a closer look, you’ll always notice a few drops now and then.
On the flip side, your direct …
Revving Up Personal Tripod to Experience Success
Our personal tripod is at the center of all we do and it needs to be nourished to feed the soul. The three legs of our unique tripod consist of mind, body and spirit. When all three legs are deeply rooted together, just like a traditional tripod, we become unshakeable and unstoppable. We can achieve …
Build Your Brand Trust on Social Media
Where does your business rate on the consumer trust meter for your brand on social media?
According to a study by market researcher, Ipsos, 38% of people have recommended a brand they “like” or follow on a social network. Word-of-mouth recommendations have become the norm for brand followers. Nielson reports that more than 90% of …
MYTHBUSTING: Solopreneurs Don’t Need Facebook Business Pages
When Facebook started out, it was the premier platform to share photos and personal experiences with friends. It still is with great success, but in line with keeping up with the times, Facebook is more than just a place to meet friends. Where it was uncommon to find businesses using Facebook, it is now more …
Ask “Why Not” Create and Deliver
Politics offers many lessons both good and bad. Reflecting upon November 22, the date of the Kennedy assassination, today’s article is about JFK and his brother Robert. No matter your political leaning, they did have the entrepreneurial spirit from which powerful lessons may be learned.
John F. Kennedy astounded the world when he announced,
One …
11 Non-startup Brands Whose Business Models You Should Imitate
What non-startup brand do you emulate most and why?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via …
Tips to Generating Repeat and Referral Business
Generating repeat customers and referrals are the most effective, affordable ways to build your business. It costs very little to keep a customer and solicit referrals compared to other marketing techniques. Further, repeat and referral customers require less work to convert to a sale because they’re already conditioned to like you. That’s why all marketing …