5 Rules for Maintaining Your Brand Once You Have the Job
You’ve worked hard to build your brand in order to land a job. Now you have a job (yay!), so what happens to your brand? Does it get consumed by your employer, or should you continue to develop it?
1. Devote XX amount of time each week to your brand.Just like before you landed …
Personal Branding Interview: Peter Dunn
Today, I spoke to Peter Dunn, who is an expert financial planner, award-winning comedian and author of 60 Days to Change: A Daily How-To Guide With Actionable Tips for Improving Your Financial Life. In this interview, Peter goes over how he positioned himself in the crowded financial expert market, how he’s blended two very important …
How Your Personal Brand Handles Multiple Hats
“I have many roles, hats if you will. Does that mean I should have an online profile for each?” asked an attendee at the fifth annual Massachusetts Conference for Women.
This is a great question. In fact, there were 11 great questions that were asked during the Q & A portion of my presentation on …
Personal Branding with a Punch and Some Cookies
Typically, it’s not the best, but the one who can take the stress and makes it to the top of any company, industry or career path is the person who can take a punch, get past the burn and play injured that makes it to number one. It’s the person who cleans and dresses their …
3 Step Personal Branding System
A lot of people I’ve spoken to don’t know where to start when it comes to personal branding, so today I wanted to focus on how to build your own personal branding system by modeling my own. A personal branding system is how you consume, organize and share information every single day in order to …
Personal Branding Blog: Lisa Orrell
Today, I spoke to Lisa Orrell, who is The Generation Relations Expert and author of “Millennials Into Leadership.” In this interview, Lisa explains some Gen-Y stereotypes, what it takes to be a millennial leader, what millennials complain about in the workplace, and how she’s built her own personal brand.
Name at least 3 Millennial stereotypes…Personal Branding Interview: Michael Beer
Today, I spoke to Michael Beer, who is a Professor Emeritus at Harvard Business School and author of High Commitment, High Performance. In this interview, Michael discusses how high commitment yields high performance, the six barriers to commitment, how people can succeed in a shifting workplace environment, why leaders need to be transparent and how …
Personal Branding Interview: Dennis Crowley
Today, I spoke to Dennis Crowley, who is the co-founder of foursquare and previously founded dodgeball.com, one of the first mobile social services in the US, which was acquired by Google in 2005. In this interview, we go over his latest and very popular startup called foursquare, as well as talk entrepreneurship, teaching and Family …
Personal Branding Interview: Alan Collins
Today, I spoke to Alan Collins, who is author of Unwritten HR Rules: 21 Secrets for Attaining Awesome Career Success in Human Resources and a former Vice President of Human Resources at Pepsi. In this interview, Alan talks about employee referral programs, how HR has changed over the past decade and some trends to watch …
If You Suck, Your Personal Brand Does, Too
Personal branding is not shameless, endless self-promotion. It’s not direct messaging me with your faux request to “take this IQ test and see if you’re smarter than me.” It’s not directing me to your website with every post. It’s not seeing yourself as the epicenter of everything to do with your industry, category, talent, idea, …