Build Your Digital Relationships Before You Need Them
The old rules of professional networking translate to the online world as well. I’m sure you’ve heard the phrase “build your network before you need it.” Every single job search success story that I’ve heard stems from someone already having a network, tapping into that network, and then securing referrals and interviews from it. In …
Are You Ready to be Interviewed for the First Time?
Getting ready to be interviewed should play an important role in your personal branding success. As your online visibility and your personal brand grows, there’s an increased likelihood you’ll be contacted for media and other interviews.
Being prepared for last-minute interviews puts you in charge and helps you successfully communicate your personal branding message.
It’s …
How to Maintain Connections Online When it’s Just Not in Your DNA
People like Dan Schawbel and Shane Mac impress me daily with their sheer connection determination and ability to follow up with people on a daily basis.
I, like many of you, don’t have this ability. Sure I can try to do it, but I will quickly burn out; the sheer energy required to stay constantly …
Do You Have a Free Prize Inside?
I just finished reading Seth Godin’s blockbuster hit, Free Prize Inside. If you have not read the book I would highly recommend it. Great content and great advice. I underlined, highlighted, and bookmarked this paragraph because I immediately thought of the connection to personal branding.
“We don’t insist on the biggest ads or the latest …
Personal Branding Interview: Peggy McColl
Today, I spoke to Peggy McColl, who is a New York Times Best Selling Author, speaker, mentor and an expert in the area of goal achievement. Her latest book is called Viral Explosions. In this interview, Peggy tells you how to stand out online, how to create a viral buzz to get people talking about …
Personal Brands: Play Hurt
On Saturday afternoon I visited a posh salon in Los Angeles. The place and the people were way cooler than I am but hey, a friend gave me a referral card worth $25 off a haircut there. It was a lot like I imagine heaven must be. There were endless cappuccinos, people speaking French and …
Tips for Saving Time while Building Your Personal Brand
Are you one of the many who use lack of time as a reason to put-off building a personal brand by writing provocative thought leadership articles, books, starting a podcast, frequently updating your blog, or submitting guest posts on other blogs?
If you don’t have the time now, when will you have the time?
Lack …
Vouching: The Triple-Win Personal Branding Tactic
Which of the following 2 scenarios is more powerful?
1) You meet someone at a networking event, and introduce yourself and what you do.
2) You meet someone at a networking event, and while you’re talking, an unexpected 3rd person joins the conversation if only to say how much they appreciate yourself and what you …
Personal Branding Interview: Julie Spira
Today, I spoke to Julie Spira, who is known worldwide as the Cyber-Dating Expert, and is the author of The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online. In this interview, Julie talks about personal branding as it relates to online dating, her predictions for the future of online dating, how …
Personal Branding Interview: Barbara Findlay Schenck
Today, I Spoke to Barbara Findlay Schenck, who is a marketing strategist and small business advocate, author of Small Business Marketing for Dummies and Selling Your Business for Dummies, and co-author of Branding for Dummies and Business Plans Kit for Dummies, Second Edition. In this interview, Barbara talks about branding, the brands that have stood …