How Buying a Kindle Helps You Build Your Brand
One of the first steps anyone interested in building their personal brand by self-publishing an e-book should take is to purchase an Amazon.com Kindle e-book reader.
I’m not saying that from an Amazon affiliate point of view. I’m simply recommending the Kindle based on the new perspective you’ll gain from living with a Kindle and …
Let Truth Guide You
Whether you are buying, selling, or interviewing for a job, truth and consistency are important models to adhere to as you communicate with the other party. Otherwise unnecessary conflict will eventually arise.
Digging deeper and deeperThose who choose not to be truthful and consistent, when put in the hot seat over a conflict, will …
Personal Branding Interview: Paula Loop for Personal Branding Week 2.0 at PwC
Today, I spoke to Paula Loop, who is the US and Global Talent Leader at PricewaterhouseCoopers LLP (PwC). Paula is leading Personal Branding Week 2.0 at PwC, a program that shares the importance of and tools needed to differentiate oneself from the competition. Starting on Monday, February 7th, day one will include three simple steps …
Personal Branding Interview: Linda Hill
Today, I spoke to Linda Hill, who is the Wallace Brett Donham Professor of Business Administration at the Harvard Business School, the faculty chair of the Leadership Initiative, and author of Being the Boss. In this interview, Linda talks about how to be a good manager and leader, how to handle conflict, and more.
What…Can Your Brand Take the Heat Like LeBron’s?
“What should I do? Should I admit that I’ve made mistakes? Should I remind you that I’ve done this before?” LeBron James says in this video.
I don’t think so. His leaving his hometown team in a flash of anger and attitude are still too fresh for us to need reminding. Underneath it all, I …
The Best-Kept Secret to a Killer Brand Story
Story is all around us. Since the cavemen shared stories around the campfire to reading the news on our cell screens, it’s been at the heart of every transaction. It defines who we are, and it’s the way we connect with each other. It can be absolutely profoundly powerful – and transporting – because it …
Successful Brands Take Risks
If you have to know it in order to do it, you’ll only do what you know – and never will you grow.
Today, more than ever, we all need to anticipate the future and take strategic risks to thrive in a world that offers limited jobs, but “unlimited opportunities.” How many streams of income …
7 Handy New Twitter Timesavers
I’d be surprised if you don’t immediately grab at least one of these productivity-enhancers.
Quick tip on Jan. 28, 2011: I just discovered these tools recently and am still trying them myself. Some of them are very new and a little buggy, but if you like their concept (or even if you don’t), reply to …
Hey, We’re Getting The “Brand” Back Together!
You have envisioned the personal brand you want for yourself. You formulated a plan to make it happen. You work hard to turn your vision and plan into a reality.
Life, however, is not perfect. Despite all your planning and hard work, you get off track. Somehow, some way your words or deeds are not …
Deciding How to Attract Readers, Followers, & Brand Champions
Should you give content away for free to attract readers, followers, and brand champions? Or, should you require form-based registration before allowing marketing content to be downloaded?
Every author and entrepreneur must choose a content marketing strategy to attract readers, followers, and build personal brand champions. Choosing between free and registration-based content distribution is a …