The Only Way to Stand Out Above the Crowd
The market is crowded. Every vertical has a professional trying to brand himself as the expert in the field, saturating the market and making it difficult to stand out above all the noise. Becoming the best has nothing to do with being the best; rather, it’s all about perception and how the market perceives you. …
How to Save Face When Things Go Wrong
In my professional life I have found that when one mishap occurs with a client several more will follow. The succeeding chain-of-events tend to be embarrassing and aggravating. Worse yet, we sometimes feel like never showing up for business again. But we all know that won’t work, so what will?
“Be strong” is the slogan …
The Art of the Cold Call Voicemail
Let me start by stating that I’m not a fan of cold calling. But there are times in life when you absolutely must, so it’s best to utilize methods that have proven high conversion rates.
The majority of cold calls are going to go to voicemail. It’s critical to have a practiced, concise, and straight-to-the-point …
5 Strategies to Boost Sales for the New Year
Out of all of the clients you currently have, who is your favorite and why? This question is important on a number of levels. The first reason is, in my opinion, as long as you work, you may as well enjoy it as best you can.
Seriously consider the traits of …
12 “Fails” Top CEOs Overcame Before Building Their Brands
What was your biggest “fail” as a new founder or CEO, and how did you overcome it to focus on building your brand and business instead?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC …
10 Tips for Reacting (or Not!) to Bad Brand Publicity
Bad news travels fast. What ONE tip would you give an entrepreneur who just spotted some bad brand publicity?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship …
5 Strategies to Sell Well
Honesty comes in all forms including honesty to self. Do you in fact believe 100% in what you have to offer as an entrepreneur or as a sales representative will it benefit your clientele?
Should any inkling of doubt creep into your mind, your first priority is to resolve the issue. Is …
What It Takes to Start a Company
There are 2 skills that will always be needed:
The ability to build a product The ability to sell a product or serviceIf you have one of these skills, then you’ll always be able to find a job. Similarly, if you have one of these skills, then you’ll always have a place at a …
The Key to Making Videos That Turn Into Clicks
The New York Times had a telling article on small businesses earlier this month. The piece was called Small Players Seek an Alternative to the Expense of Pay-Per-Click and explained that, while Google Ad Sense was once a fantastic and affordable way of attracting web traffic, it’s become way too expensive.
It told the story …
14 Ways to Personally Thank Customers and Boost Loyalty
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions …