4 Brands Entrepreneurs Need to Build
Entrepreneurs need branding advice more than ever before. I recently wrote a very popular article for Entrepreneur Magazine that received over eight hundred shares on social networks. It was an introduction to personal branding specifically for entrepreneurs. Most entrepreneurs focus on building their corporate brands, and forget about their own. The issue with this is …
Personal Social Media Profiles on a Corporate Website
As discussed in my previous posts, I believe that the brand of an entrepreneur can be very valuable to a startup – especially in the early stages.
Why?Because an entrepreneur’s brand (especially if they are viewed as an expert in the industry that the startup is in) can provide comfort to potential new customers …
Personal Branding Interview: Brad Feld
Today, I spoke to Brad Feld, who has been an early stage investor and entrepreneur for over twenty years. He is the co-author of Do More Faster: TechStars Lessons to Accelerate Your Startup, and the co-founder of the Foundry Group. In this interview, Brad talks about TechStars, his opinion on being born an entrepreneur, and …
A Cup of Coffee to Branding within Your Brand
If you have a sales team – even a small one, you’ll want to pay attention to their brands within your brand.
Your customers are no longer buying from your company – they’re buying from your sales executives. Today, your sales reps’ relationships and reputations are the lifeblood of your bottom line.
But just having …
Are You Vomiting Through Social Media?
When writing your blog, participating in social media, or just communicating (period), it is important to remember that your readers and participants are consuming your data. There is plenty of regurgitation happening on the Internet… an idea is started on one end of the world and re-written hundreds of times (even thousands of times). Where …
Why Should an Entrepreneur Brand Themself?
As I write articles on how an entrepreneur should brand themself, I’ve been receiving questions on WHY an entrepreneur should focus on personal branding. Here are some of the reasons why every entrepreneur should focus on personal branding:
Why brand yourself?You are the face of your brand/company
As an entrepreneur, you are the main …
Are You Lucky or Actually Good?
Through the years, I have always heard, “You are SO lucky, you are able to get whatever you want!”
It’s true I am able to get almost whatever I want, and although I laugh when I hear the frequently repeated remark, on a deeper level it’s almost insulting. The key to getting what you want …
Personal Branding Interview: Joel Falconer
Today, I spoke to Joel Falconer, who is a writer and entrepreneur that manages the Envato business publications FreelanceSwitch, the Netsetter and WorkAwesome. In this interview, Joel talks about how he differences between personal and business branding, as well as why he invests so much in blogging, and more.
How do you differentiate between personal…Lessons in Personal Branding from NPR’s Car Talk
Tom and Ray Magliozzi’s Car Talk is one of the most successful personal brands on NPR, National Public Radio. The enduring strength of the Car Talk brand can be measured by:
Numbers. Over 4.4 million listeners tune-in each week, listening on 588 radio stations around the world. Fund raising. Car Talk is consistently one of…Personal Branding Interview: Nick Friedman
Today, I spoke to Nick Friedman, who is the President and Co-Founder of COLLEGE HUNKS HAULING JUNK, the largest and fastest growing US-Based Junk Removal Franchise Opportunity. He recently co-authored his first book called Effortless Entrepreneur: Work Smart, Play Hard, Make Millions. In this interview, Nick talks about his new book, what it means to …