How to Apply a Procurement Strategy to Your Personal Life
How do you decide what to buy and when to buy it? Odds are high that it comes down to two major factors: need and price. You know when you need to get something new, and you know what price works for your budget — but is that enough?
You may default to big-box stores …
Corporate Cultural Responsibility
The pillars on which you build the foundation of your brand are truly important. Another essential consideration regarding that fact is some pillars are more complex than others. Culture is one of those sophisticated systems of support successful businesses employs to remain sustainable. As a result, here is another aspect of business culture that can …
Brand Your Business Through Volunteering and Community Service
You may spend a significant amount of time branding your business with taglines, logos and a distinctive voice used throughout offline and online content, but have you thought about how having a service-oriented attitude could help your business stand out in the marketplace, too? If not, you’re overlooking a potentially valuable factor that could help …
Why You Still Need Business Cards Infographic
Venngage, the infographic creator website, created a great infographic for my previous blog post “Why You Still Need Business Cards“. This week I wanted to share this infographic with all of you and again highlight the importance of having business cards for everybody.
Why You Still Need Business Cards
Business cards may seem old fashioned especially for Generation Y and Z. However, it is still essential to actually carry a business card because it provides an easy way of letting other people get in touch with you and is more personal compared to a digital contact exchange. Therefore, it looks like business cards will …
The Importance of Your Profile Picture for Your Career
Did you ever think of what your profile picture tells about you? Especially, your profile picture on LinkedIn or on a job website should be credible and show your true self because if someone doesn’t know you, the first impression s/he makes about you is by looking at your picture. Also, recruiters spend 19% of …
7 Tips for Creating Your Elevator Pitch
Please imagine this scenario with me. You go to your first job search networking event and the leader informs the audience that each person will stand in front of the group and present an elevator pitch. Does that sound terrifying?
I vividly remember such a scenario more than 10 years ago at a meeting with …
How to Narrow in On Your Brand Message
Branding yourself with authority will do more than authenticate your image. In fact, it could turn your entire business around. If done correctly, you can position yourself above your peers and become a well known influencer within your niche. What’s the one thing you must always remember? People want to buy from and work with …
Is it Fun to be Your Brand Advocate?
Much of the time we talk about ways to be connected, referred, recommended and advocated for. From logistics, strategy and tactics, there are many valuable tips and posts! Yet, there’s a basic question that we often fail to address and that is – am I fun to advocate for?
When someone speaks positively on your …
11 Tools That’ll Shave Hours off Your Branding Efforts
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free …