Does Facebook Subscribe Help or Hurt Your C-Level Branding?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start …
Resume Personal Branding Best Practices Part 4 – Concise
Your resume communicates a personal brand in a snap.
That’s the entire purpose of your resume’s personal brand – to communicate a gut-feel first impression that you’re qualified and that you’re a superior candidate.
When your resume gets to a human being, it has to pass two quick snap-judgment tests:
The 6 Second Test: Are…Tailor Your Personal Brand to HR and Hiring Managers
You already know that your resume is a marketing document, not a job history. You also know that your resume isn’t about you — it’s about your audience.
When working through the job search, your personal brand (and your resume) needs to speak to several audiences. It needs to speak to a computer program to …
Resume Personal Branding Best Practices Part 3 – Consistency
Your resume creates a unique part of your personal brand.
Your resume is used for a very specific purpose – to get interviews. While you might use other branding tools to help your job search, your resume is still the central personal branding vehicle in your job search.
The third part in our series of …
6 Ways to Freshen Up Your Online Profile for Fall
Change is good. And changing things up on your online profile can attract attention, whether it’s a recruiter or an angel investor or some new followers.
This fall brings many good reasons for freshening up our online images: Stepped up networking events, new or renewed emphasis on career goals and of course, the expectation that …
Is Your Personal Brand Going to Make You Obsolete?
Caution: Is your personal brand going to drive your success throughout your working life, or–at some point–is your brand going to make you obsolete?
Today, thanks to Dan Schawbel’s pioneering efforts, a lot of attention is paid to building personal brands. An equal amount of attention is paid to addressing the issues involved in maintaining …
Resume Personal Branding Best Practices Part 2 – Superior/Commodity
We’ve all been taught to create one multi-purpose resume that could be used for any job we might apply for.
This strategy worked before the days of digital resumes, job boards, online applications, and applicant tracking systems. It worked when there were shortages of candidates.
Branding yourself as a commodity just isn’t good enough anymore …
Five Personal Branding Tips for Musicians
Some of the best and worst personal branding practitioners I know are musicians. The good ones promote the bejeezus out of themselves everywhere and anywhere they can. The bad ones book a gig, post something to Facebook (maybe), send a few posters to the venue, and leave it at that.
Here are five personal branding …
I Need Your Help: Sharing a Personal Branding Struggle
Personal branding reader, I could really use your help.
It’s always easier to dole out advice to other people, but, as I’m sure you can attest, applying personal branding words of wisdom to your own big plans can be messy, soul-searching work. Seeing yourself through the eyes of a colleague or client almost needs to …
Writing versus Content Curation for Personal Branding Success
Which is better for personal branding success–writing fresh content or curating content written by others?
Content curation has been in the news lately, and there’s a lot to be said for it.
Benefits of content curationContent curation offers an efficient way to build your online visibility and position yourself as an expert in your …