Personal Branding Lessons from the Presidential Debates
Although we’re led to believe the presidential debates are simply a forum for candidates to express their beliefs and policy ideas, much of what you hear from the candidates is pre-planned and rehearsed. In short, a lot of what you see can be chalked up to branding.
When it comes to personal branding, both verbal …
Branding Your Resume As Technologically Current
Most employers today look for employees that already know how to use the software that employer uses. Branding Your Resume is important for employers to know what you can do.
Few employers have training budgets for new employees – to use their training budgets more efficiently, employers want to hire new employees who already have …
Writers, Don’t Give Up On Social Media
Writer Randy Ross recently wondered on his blog whether social media was turning out to be a waste of time for promoting his writing. He wrote in a blog post that Twitter, Facebook, and LinkedIn “seem to be over-saturated with users generating useless crap.”
Randy has seen both his web traffic and Facebook Reach …
Personal Branding Lessons from the Real Housewives
I admit it: I am addicted to the Real Housewives.
And not just the show with the New Jersey ladies from my home state. I watch just about every edition sans Miami, and I secretly hope there is hope for the Washington, D.C. show to return.
If you keep up on this “garbage,” as my …
Does Facebook Subscribe Help or Hurt Your C-Level Branding?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start …
Resume Personal Branding Best Practices Part 4 – Concise
Your resume communicates a personal brand in a snap.
That’s the entire purpose of your resume’s personal brand – to communicate a gut-feel first impression that you’re qualified and that you’re a superior candidate.
When your resume gets to a human being, it has to pass two quick snap-judgment tests:
The 6 Second Test: Are…Tailor Your Personal Brand to HR and Hiring Managers
You already know that your resume is a marketing document, not a job history. You also know that your resume isn’t about you — it’s about your audience.
When working through the job search, your personal brand (and your resume) needs to speak to several audiences. It needs to speak to a computer program to …
Resume Personal Branding Best Practices Part 3 – Consistency
Your resume creates a unique part of your personal brand.
Your resume is used for a very specific purpose – to get interviews. While you might use other branding tools to help your job search, your resume is still the central personal branding vehicle in your job search.
The third part in our series of …
6 Ways to Freshen Up Your Online Profile for Fall
Change is good. And changing things up on your online profile can attract attention, whether it’s a recruiter or an angel investor or some new followers.
This fall brings many good reasons for freshening up our online images: Stepped up networking events, new or renewed emphasis on career goals and of course, the expectation that …
Is Your Personal Brand Going to Make You Obsolete?
Caution: Is your personal brand going to drive your success throughout your working life, or–at some point–is your brand going to make you obsolete?
Today, thanks to Dan Schawbel’s pioneering efforts, a lot of attention is paid to building personal brands. An equal amount of attention is paid to addressing the issues involved in maintaining …