Category: Brand Yourself As

Brand Yourself AsPersonal BrandingReputation ManagementSuccess Strategies

Countdown to a New Career: 5 Rebranding Tips

As 2013 dawns on us, many Americans are still struggling against a high national unemployment rate. But starting your new career can begin with one simple practice to set you apart from other candidates: rebranding your professional image.

Job seekers often think that just because they have experience, HR managers will find their resume attractive. …

Brand Yourself AsInterviewPersonal BrandingSuccess Strategies

An Introvert’s Guide to Interview Success

Interviews can be scary for any job seeker, but mix in an introverted personality type and they’re sure to warrant an inexplicable amount of stress and anxiety. In the current competitive job climate, a successful interview is essential to getting hired.

For many introverts, the thought of being compared to an extrovert can be daunting …

Brand Yourself AsPersonal BrandingReputation ManagementSuccess Strategies

Get More From Your Brand. Highlight Only the Exceptional.

Imagine a hotel brochure. You’d like to take a get-away weekend to relax and unwind.

You see beautiful and serene, spa-like images. You read gushing reviews of their nationally-acclaimed, 5 star restaurant. The brochure itself is glossy and feels high quality.

Now I want you to think about the room. What do you imagine?

You …

Brand Yourself AsPersonal BrandingReputation ManagementSuccess Strategies

Personal Branding Weekly and Visible Word of Mouth

Personal Branding Weekly

Editor’s Note:  Thank you to Oscar Del Santo for his tremendous contribution as a weekly columnist here at the Personal Branding Blog.  In addition to wonderful insights on personal branding, Oscar delivered a unique perspective on personal branding in another culture and being able to express that across country lines.  Oscar was …