Expand Your Brand on a Busman’s Holiday
Want to expand your personal brand and find a way to pay for some vacation time at the same time?
Try a busman’s holiday.
A busman’s holiday is a vacation where you spend a lot of your time doing the same thing, or at least something similar, to your regular job.
The term is originally …
Branding Value vs Skills
Most of us brand our skills when creating a resume.
We brand our skills because that’s what we were taught to do.
Up until 2007, employers searched for skills because there was a shortage of skilled candidates from the 1940’s until 2007 … So employers searched for skills.
Since employers searched for skills, we were …
Build Your Brand at the Company Holiday Party
Now that the “Holiday Season” is in full swing, company holiday parties are being planned and invitations sent. These celebrations of holiday cheer are notorious for the stories that are told around the water cooler the next day in the office – drunken co-workers saying and doing embarrassing things.
But these events are not just …
5 Ways to Turn Around a Bad First Impression
We’ve all heard it before — first impressions mean everything. But, what about that moment when you blow your first impression? What now? Is your relationship with the hiring manager, your boss, or the client doomed?
Don’t worry — there are ways to turn around most situations in life, and turning around a bad first …
Branding Years Of Experience
Age 40+ job seekers can face ageism when they apply for positions at many companies. One of the triggers for age discrimination is the personal brand a candidate chooses on their resume.
The changed reality of today’s job market is that years of experience aren’t as valuable as they used to be. When experience loses …
How NOT To Introduce Yourself
Throughout the course of EVERY day, people you know will ask you, “How have you been?” and “What’s new?” Your answers to these “small-talk” questions will have a profound impact on the way people respond to you.
While there is value in being humble and being vulnerable, that does not mean that you should completely …
Master Google AuthorRank to Improve Personal Search Rankings
Google’s new AuthorRank algorithm is going to help you make a big splash in the personal branding arena, because Google is going to be able to rank the trustworthiness of blog and article authors, and your score could have a positive or negative effect on your article’s placement in the search rankings.
I wrote about …
How Thought Crimes Kill Personal Brands
After leading a weekend boot camp in Personal Branding on the UCLA campus, I am worn out and so are our “campers.” Sixteen hours of anything is hard, and personal branding is no exception. It’s not like we were lifting boulders or building walls, except that we were: mentally, emotionally and spiritually.
The first stage …
No Matter the Job, You Can Build Your Brand
Some people have a tendency by some to look down upon more entry-level jobs; jobs like retail, food service, cleaning or landscaping. Most of us have held these types of jobs at some point in our careers. While these jobs are not renowned for being high paying resume builders – they do pose an opportunity …
Don’t Let a Storm Ruin Your Personal Branding Efforts
I live at the now-hurricane-ravaged Jersey Shore–but you won’t hear me complain. I went six days without power, but that was the worst of it for me, to be honest. Areas of my town are devastated, and the town over has been nearly wiped away. I am blessed and beyond grateful to have survived and …