Category: Book Reviews

Book ReviewsCareer DevelopmentCommunication & NetworkingInterviewRelationship NetworkingSocial Media

Personal Branding Interview: Scott Shane

Today, I spoke to Scott Shane, who is a Professor of Entrepreneurial Studies at Case Western Reserve University and the author of Fool’s Gold?: The Truth Behind Angel Investing in America.  In this interview, Scott talks about how entrepreneurs can discover new opportunities, advice for young entrepreneurs trying to make it in this economy, and …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingCorporate BrandingInterviewLifestyle & Habit BuildingmanagementRelationship Networking

Personal Branding Interview: Gaylan Nielson

Today, I spoke to Gaylan Nielson, who is the co-author of FAKE WORK and the CEO of The Work Itself Group, Inc.  In this interview, Gaylan explains what “Fake Work” is, why it exists, how companies can avoid it and then shares some examples.  This information is important for companies and people who are looking …

Book ReviewsBrand Identity & Self-DiscoveryCorporate BrandingFuturesgen-yInterviewmanagementRelationship Networking

Personal Branding Interview: Douglas Rushkoff

Today, I spoke to Douglas Rushkoff, who is the author of the new book Life Inc.: How the World Became a Corporation and How to Take It Back.  In this interview, Douglas discusses his view of personal branding, how branding impacts online transactions, how we can take the world back from corporations, as well as …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingmanagementRelationship Networking

Personal Branding Interview: Jonathan Littman

Today, I spoke to Jonathan Littman, who is a contributing editor for Playboy and the co-author of I Hate People.  In this interview, Jonathan reviews five archetypes that populate corporate culture at every level (his new book has all ten).  He goes over the Minute Man, the Smiley Face, Sheeple, Flimflams and Stop Signs and …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewRelationship Networking

Personal Branding Interview: Kelley Keehn

Today, I spoke to Kelley Keehn, who is a financial expert, speaker, media personality and author of She Inc.  In this interview, Kelley talks to us about the psychology of money, why it’s harder for women to be successful, what money has to do with personal branding, mistakes Gen-Y’ers make with credit cards and more.…

Book ReviewsBrand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingRelationship Networking

Personal Branding Interview: Hugh MacLeod

Today, I spoke with Hugh MacLeod, who is a cartoonist and the author of Ignore Everybody.  In this interview, Hugh briefly talks about his new book, how he got started drawing on the back of business cards, some creativity tips and how to inspire people with your ideas.

Hugh, can you explain the title of…
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Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingmanagementRelationship Networking

Personal Branding Interview: Scott Anthony

Today, I spoke to Scott Anthony, who is president of Innosight and the author of The Silver Lining: An Innovation Playbook for Uncertain Times. In this interview, Scott talks about how companies can stay afloat today despite the economy, why companies need to stop some innovation efforts, some thoughts and tips on personal reinvention and …

Book ReviewsBrand Identity & Self-DiscoveryInterviewLifestyle & Habit BuildingRelationship Networking

Personal Branding Interview: Alan Webber

Today, I spoke with Alan Webber, who is the co-founder of Fast Company Magazine and the author of Rules of Thumb. In this interview, Alan tells us what inspired him to start Fast Company and write his new book, how he sees the media landscape changing, how to succeed in a time of economic struggles …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingmanagementRelationship Networking

Personal Branding Interview: Ken Blanchard

Today, I spoke with Ken Blanchard, who is one of the most influential leadership experts in the world, an bestselling author multiple times over, a world famous speaker and author of the new book, Helping People Win At Work.  In this interview, Ken discusses how employees can win at work, the training and development employees …