Become the Chief Financial Officer for the Brand Called You
Today, I interviewed Garrett B. Gunderson, who is a New York Times bestselling author, millionaire and speaker. Garrett reveals the truth about 401K’s, real estate, Wall Street and other “truisms” about investing. In the world today, everyone needs to be their own CFO (Chief Financial Officer). You are your own business and you have to …
Social Networks from Traditional Media Titans and Your Personal Brand
I’ve wanted to do this post for a while and luckily I waited for the perfect time, when 4 of the biggest media players (traditional media) have embraced social networking. From a personal branding perspective, I recommend getting a profile on at least one of these if you have very little presence or are a …
The Fall of 9-5 Work Days and the Rise of ROWE
Today, I spoke with Cali Ressler and Jody Thompson, which is long overdue. These two are some of my personal favorites because they believe in a virtual workplace, freedom and logical reasoning. Why work 9-5, when you can achieve the same results working when you want to work. All that really matters in business is …
College Admissions Officers Use Social Networks to Conduct Background Checks
Yesterday, I blogged about how corporate recruiters are using social networks to conduct background checks. Today, I want to talk about how the same is true for high school students looking to enroll in colleges. When it comes to personal and professional development both of these posts are extremely important and mark periods in your …
The Economy is Squeezing Your Personal Brand into Juice
Today, I spoke with Steven Greenhouse, who writes for the New York Times and is the author of The Big Squeeze. I just had to interview him about the economy’s impact on the workplace because of the relevancy to this blog and the timing, with over 600,000 jobs lost so far this year.
A lot …
Corporate Recruiters Use Social Networks to Conduct Background Checks
A lot has been on my mind this week, including a research report by Careerbuilder.com that just came out stating that “One-in-Five Employers Use Social Networking Sites to Research Job Candidates.” In the UK, this number is “One-in-Four,” which is only 3% more. Everyone started blogging and writing about this report. When this press release …
Quoted in the Boston Globe on Branded Business Cards
I typically don’t blog about the press I get (although I include it in the press section of this blog) and I don’t “re-blog” any articles that I have published in magazines often. Remember that too much self-promotion turns people off and I don’t want to be branded as some golden child (as Michael Port …
9/19/08: Personal Branding News and Recommendations
Hot events
Brazen Boston
Brazen Careerist, a company started by Ryan Paugh, Ryan Healy and Penelope Trunk, is coming to my hometown (Boston). For those who haven’t heard of this company, they are an online community and career center for Gen-Y. The community boasts over 100 Gen-Y thought leader bloggers, whose combined insight and ideas …
Personal Branding Success Come From Within
Today, I interview Joe Vitale, who is a top internet marketer, author, actor (The Secret) and most importantly, an altogether good guy. Aside from telling you that you need to discover your brand before you mess around with this “web 2.0 stuff,” Joe will endorse it and show you the way. He believes that success …
Success story: One brand, one tweet, one job
What if one small, public proof of your skill changed the trajectory of your career this week?
This story shows how a single signal, shared where the right people …