Road to Me 2.0: 14 Book Marketing Ideas For Authors
As I get ready to launch my first ever book, which is entitled Me 2.0: Build a Powerful Brand to Achieve Career Success on April 7th, I would like to keep you in the loop with how things are going, while teaching you from my experiences. So far in this series, I told you how …
Personal Branding Interview: David Meerman Scott
Today, I spoke to David Meerman Scott, who is about to release his latest book, World Wide Rave. I’ve spoken to David before in a previous interview that explains much of his position on social media, PR and marketing. He’s all about publishing information (i.e. blogging, podcasting), instead of paying thousands of dollars to advertise. …
Build Your Personal Brand to Become a Celebrity
Scheduling note: Don’t worry, Jacob Share will be back posting regularly starting next Friday. I’m filling in for him today and will quench your thirst with this new article ;).
Personal branding is more than just a career development concept and practice. Powerful and world recognizable brands, such as Oprah, Michael Jordon, Tiger Woods and …
Personal Branding Interview: Richard Thaler
Today, I spoke with Richard Thaler, who is a professor at the Graduate School of Business at the University of Chicago. He also authored the bestselling book Nudge. Richard talks about what a nudge is, an example of a nudge, how they can help us make better business decisions and how technology fits in the …
Personal Branding Interview: Larry Winget
Today, I spoke with Larry Winget, who is a four-time New York Times/Wall Street Journal bestselling author. He is a member of the International Speaker Hall Of Fame. He has starred in his own television series and appeared in national television commercials. In this interview, Larry talks about how passion is irrelevant to success, why …
Personal Branding Interview: Brian Solis
Today, I spoke with Brian Solis, who is a globally recognized expert on Web 2.0, Social Media, and the new technology landscape. He is the Principal of FutureWorks and his new book is called “Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR” which comes out on …
How to Communicate Everything You Do
A lot of people have trouble communicating what they do. You might run into this problem already or it will be a challenge in the near future. The reason why I believe everyone will encounter this issue is that our jobs no longer completely define us. Everything we do, whether it is inside or outside …
Personal Branding Interview: Nick Morgan
Today, I spoke with Dr. Nick Morgan, who is one of America’s top communication theorists and coaches and author of a new book called Trust Me. Nick discusses how online and offline communication differs and how your mistakes are easily viewable online. He then tells you how to find your inner voice when communicating, a …
Personal Branding Interview: Mack Collier
Today, I spoke with Mack Collier, who is a social media consultant and author of The Viral Garden, which is a top marketing and new media blog. Mack is one of the people I see out there who truly understands what it takes to build community and readership. In this interview, he shares his strategies …
Announcing the 2009 Personal Brand Awards: Apply Today!
It’s that time of the year again. This will be the third year of the Personal Brand Awards and I’m very excited. For all of you who are new to this blog and the personal branding world that powers it, the Personal Brand Awards are awarded to five individuals each year who express what it …