On Social Media, You Are the Company You Keep
Are you wondering how to best balance personal and professional business connections on social media? If your personal connections are in stark contrast to your personal brand for business, the answer may be that you cannot.
According to Careerbuilder.com, over 65 percent of employers check social media profiles as part of the job screening process. …
How To Create Your Professional Vision Board
While the origin of the vision board is unknown, we do know that people have been visualizing their desired results for thousands of years. Many ancient native peoples had a practice of visualizing a successful hunt prior to setting out with their hunting instruments. Today, everyone from eastern spiritual healers to Navy Seals use visualizing …
Do Less and Get More Business Results in 2014
If you’re reading this blog post, you likely have lofty business resolutions in 2014 but a fixed amount of time to make them happen. A recent study from the University of Scranton states that just 8% of people actually accomplish their New Year’s Resolutions. You, like most Americans, have likely overcommitted. Statistically, you will more …
Start Your Own Business in 2014
Have you considered entrepreneurship? According to a recent study by 1 and 1, 53% of American adults have considered starting their own business. However, many obstacles await the burgeoning entrepreneur. I asked three new entrepreneurs three questions about their leap from employee to business owner in 2013.
Meet the EntrepreneursTim Murphy, Co-Founder of AirDrop …
3 Last Minute Brand Actions to Take Before the New Year
As you sit back enjoying the holiday season, possibly deciding to scale back your work load for end of the year celebrations, remember that this is the perfect time of year to prepare for those New Year’s resolutions that may include acquiring a new position, clients or building yourself as an industry expert. While most …
Ensure Potential Connections Accept Your Connection Requests
If you’re using social media for businesses, then you likely want to not only connect with existing friends and colleagues, but also identify and connect with new influencers, potential clients, etc. While social media gives us access to people in key positions, and around the world, there is one fact that anyone with the goal …
Leveraging the Holiday Season for Personal Branding
The holiday season is one of the few times in the year when every professional has a good excuse to connect with all contacts. A simple physical holiday card or gift is a great way to say, “hello,” and stand out in a world that has gone almost completely digital. However, simply purchasing generic holiday …
Inexpensive Resources to Help You Build a Polished Brand
In an age of extreme competitiveness, you may find yourself contending with your peers, job applicants and other business owners for coveted opportunities. And while you may be the most qualified, without the right packaging, you will not make it past the initial stages. The simple truth is that hiring managers are swapped with resumes …
Become an Industry Rock Star with Twitter and Instagram
One of the easiest ways to grow your following as an industry expert quickly is through leveraging social networks, specifically Twitter and Instagram, during major industry events. Are you a member of an association? Whether you’re a newbie or an association veteran, leveraging hashtags can quickly turn you into the event’s superstar.
Older, more established …
The Art of Connecting Genuinely via Social Media
Building a following for your personal brand via social media requires not only expertise and a point of view, but also the ability to be perceived as genuine in your interactions. Many people attempt to build a brand on social media only to spout off statistics or opinions, without taking the time to truly connect …