The Theory of BRANDarchy
Welcome to the world where we constantly discuss branding. And while the name of this site certainly refers to personal branding, in particular, the parallels between this and corporate branding should not be ignored. To illustrate this, let me introduce a concept that you may or may not have heard of–one that you can use …
Prepare Before you Meet, Talk, or Click
You can be anything and do anything with enough preparation and work. To be effective in what message you want to get across to others, you must prepare. If you painstakingly prepare more than most people bother to, it will measurably improve your chances of affecting people the way you want. Some CEOs tell me …
6 Ways to Increase Efficiency and Focus
Business moves at supersonic speed. While technology has facilitated easier communication and information gathering, it has also ushered in a new economy in which the common worker can be more readily replaced by technological advancements than ever before.
The option to utilize advanced algorithms, data visualization and robotics as opposed to human assistance has become …
3 Ways to Stay Authentic
I recently had the great pleasure of attending a VIP private performance with Pentatonix, Platinum selling recording artists and two-time Grammy winning American a cappella group consisting of five vocalists: Avi Kaplan, Scott Hoying, Kirstin Maldonado, Kevin Olusola, and Mitch Grassi. They are one of the most astute groups to engage and nurture a loyal …
Successfully Use LinkedIn InMail to Attract More Sales
In the midst of hundreds of sales messages each day it is important to send out LinkedIn communication the right way for your personal brand. In order to gain the respect and attention of your network you need to appear professional and establish authentic relationships first.
How can your personal brand attract more sales through …
How Small Businesses Can Get Savvy With Their Finances
In Capital One’s latest Spark Business Barometer, it was found that only 57 percent of small business has a checking or saving account as their primary business spending method. During “Seize the May” this month, Capital One will provide small business owners with a wide variety of offerings across banking, lending, merchant services and retirement …
How Not Feeling Nervous When Interviewing
Most if not all people feel nervous before and during a job interview. For the past several years, I’ve been helping people prepare for job interviews. I’m also a very experienced interviewer, but recently, when asked to be on a radio talk show, I went through the same emotions and nervousness as all my clients …
Five of the Best Mothers Little Helpers
In honor of Mother’s Day.
This post is a reminder of the things we learned from our mothers.
Some are big and some are little, but they are things we can take away as Mothers Little Helpers. As I wrote this I thought of a lot of things I learned from my mother and worked …
Why You Should Embrace The Power of Thinking Differently
As long as we are willing, we may each learn from those around us. The eye opening lessons come from those who, in particular, think differently from us.
Steve Jobs said it best, “think different”.
Large Vision vs. Detail
In one meeting, the question was posed about who the target audience of the new organization …
How Small Business Owners Can Be More Optimistic
The new Capital One Spark Business Barometer reveals that small business optimism has dropped in the first quarter of this year by 9 percent compared to the same time in 2015. Additionally 57 percent of small business owners feel that business conditions in their area are fair or poor. Business owners in the study are …