Book ReviewsBrand Identity & Self-DiscoveryCareer Developmentgen-yInterviewLifestyle & Habit BuildingRelationship Networking

Personal Branding Interview: Donna Fenn

Today, I spoke with Donna Fenn, who is a contributing editor at Inc. Magazine and author of an upcoming book called Upstarts! Since the book isn’t coming out till August, I figured I would get the first book interview before everyone else starts harassing her.  In this interview, Donna talks about Gen-Y entrepreneurship, how it’s …

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Tweeting About Being Fired From the New Yorker; Why Journalists Should Take Charge of Their Personal Brand

All in all, last Friday was probably a good day for Dan Baum.

The former New Yorker staff writer’s decision to use Twitter to chronicle his unwilling exit from the magazine in 2007 has generated quite a bit of buzz and attracted a few hundred followers to his account.

At 1:46pm on May 8, Baum …

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Why Being Known as a Change Agent Can Add Significant Value to Your Personal Brand

Are you good at handling change? Or do you prefer to hide under the covers hoping change will leave you alone?

In one of my favorite movies, The Shawshank Redemption, one prisoner takes a knife to a fellow inmate’s throat, hoping that committing another crime will extend his decades-long tenure behind bars rather than force …

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Two Questions About Personal Branding Issues

Here are two posts that caught my eye this week. Neither was about personal branding, but both raised questions about personal branding that are worth discussing. What do you think?

If you want to be successful, be worth sharing by Jamie Varon

Do we damage our personal brands by overdoing the self-promotion? Jamie Varon writes, …

Communication & NetworkingLifestyle & Habit BuildingRelationship Networking

The Importance of Self-Assessment

“The unexamined life is not worth living.” Socrates

I am often asked to help professionals develop and maintain their personal brand. I often think that the best answer is “Follow your bliss” and the rest will follow. And that is largely true. However, the workplace has become so competitive that personal branding is critical. So, …

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The Demise of Job Boards and the Rise of People Searching

We’re all familiar with the term “job board.” In fact, there are hundreds, if not thousands, of job boards in existence.  Some you may know about and others you may never know about.  You’ve obviously heard of Monster.com, Careerbuilder.com and Yahoo! Hotjobs because they are large brands, with large news distribution partners (Careerbuilder has CNN …

Book ReviewsBrand Identity & Self-DiscoveryCommunication & NetworkingInterviewLifestyle & Habit BuildingMarketing & Personal BrandingPositioningRelationship Networking

Personal Branding Interview: Andy Nulman

Today, I spoke with Andy Nulman, who is the author of Pow! Right Between the Eyes: Profiting From the Power of Surprise.  In this interview, Andy explains why surprise is essential to establishing a personal brand, why standing out matters, the process of brand building, staying relevant to the times and much more.

How important…
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Use Your Blogger Status to Promote Your Brand at Conferences

This week, I’m an official blogger at the World Innovation Forum in New York City. To tell you the truth, I’m really excited–not only because the conference has some pretty awesome speakers and because I’ll get to meet people from a top innovation consultancy–but also because this is a great, great opportunity to promote my …