Brand Yourself AsPositioningRelationship NetworkingSocial Media

What Does Your Blogging Platform Say About Your Personal Brand?

What does your blogging platform say about you? Are you sending a message just by having the blog platform you have? Are there certain types of people who choose one platform over the other? See what your chosen blog platform could be saying about you.

Select your weapon

Blogger.com: I’m new to blogging and technology. …

authors cornerPositioningRelationship NetworkingSuccess Story

Tips For Positioning Your Book In A Crowded Field

One of the best examples of book title positioning and personal branding I’ve found in a long time is Jennifer Lee’s The Right-Brain Business Plan: A Creative, Visual Map for Success.

I was immediately impressed by the book’s positioning,  it’s excellent execution, and its strong sales. The more I looked and read, the more I …