Lessons from Snooki: How to Revamp Your Personal Brand
When done properly, personal branding serves to push individuals from relative obscurity to some degree of notoriety in his or her professional field. Effective personal branders move with the tides of the job market and are masters at reinvention.
Some noteworthy examples of such transformations are evident in no stranger a place than reality television, …
How Does Your Personal Brand Sound?
Like breaking glass accompanied by nails on a chalkboard, this lovely girl at Sephora talked to me while I bought $358 of hope in a jar (actually three jars of faux lifting and smoothing bamboo sap based gunk from Amore Pacific for my face). She was very knowledgeable and enthusiastic, and screeched like tires on …
AOL Email Address Brands You As Technologically Obsolete
Your email is often the first thing an employer sees about you, so it forms part of your personal brand.
Many job seekers don’t think their email address matters. These are the same job seekers who unknowingly make it difficult to be found by email address for their job search and unknowingly brand themselves unfavorably.…
Three Reasons Your Personal Brand Needs an Elevator Pitch
As a personal brand, one of the most important things you need in your tool belt to effectively help other people understand who you are, and how you can help them, is an effectively crafted elevator pitch.
While the thought of creating an elevator pitch for yourself may feel like a daunting task, here are …
Personal Branding Weekly – Personal Word of Mouth Remains Powerful
Editor’s Note: Exploring age discrimination, taking it easy, to even the successful habits for personal branders to be effective and not look like an egoist were just some of our focus area this week.
Here’s what you might have missed:
Resume Botox: 9 Ways Your Resume can Avoid Ageism by Phil Rosenberg The YEC Retooling…3 Secrets To Looking More Likeable
It’s NOT “all about who you know.” This overused, inaccurate cliché cheapens the importance of presenting yourself the right way and building genuine relationships.
Here’s the truth: It’s all about who likes you and who respects you.
There is a HUGE difference between knowing someone (or having someone “know” you) and having someone like you …
Stand Out From Your Competition, Improve Your Communication Skills!
Successful job candidates, the ones who get hired, do two things better than anyone else: They send the “right” messages and deliver them in a powerful and compelling manner! A candidate first sends these messages with their resumes and reinforces them in their job interviews. You need to be prepared to answer this key question: …
Stand Firm On Your Speaking Rates
One of my problems as a professional speaker is that I’ve often been too willing to speak for free. This bothered my wife and my business partner to no end because, they said, my time and knowledge are worth something, and that I’m devaluing myself by speaking for free.
So I finally took the time …
Lance Armstrong’s Brand Strength Will Determine Scandal Outcome
No one ever really foresees a scandal coming but both how you establish your brand, and how established your brand is, aids greatly in how you weather one. Lance Armstrong has seen this true to form during his recent USADA inquiry.
Lance’s performance in his sport combined with his brand strength, certainly plays a huge …
Are you a 2.0 Egotist?
One of the harshest (and in my view, mostly unfair) criticisms hurled at personal branding is that – when taken to its fullest expression – it encourages and promotes self-centeredness, self-aggrandizement, narcissism and plain outright selfishness. Although anyone familiar with the brief yet intense history of personal branding models and philosophies in the XXI century …