Over 50 Branding
Today, older employee professional prospects, problems, and opportunities are in view. But personal branding is subtle, and it varies depending on your career stage and generation.
Coming Back: …
Beginners Branding
And how do you create such a brand?
What is a personal branding strategy?Unfortunately, there is no globally accepted definition of a “personal brand,” which is one of the primary reasons developing …
Market Your Brand
An order placed on an app or a marketing message received via email, for example, results in a similar brand presentation and customer experience.
But it’s not just for business.
Building a solid …
How to Detect Fake Documents and Protect Your Business
Scam artists use fake documents far more often than you might think.
Since many businesses now operate online, it has become a lot easier for fraudsters to scam and continue their illegal activities online. Today, it’s now much easier to steal fake identities. Criminals can forge documents much faster. Scammers online need forged documents due …
Branding for a Leader in ’22
Empathy is the first step to compassionate brand leadership.
Empathy is letting go of your anxieties and taking an emotional risk to understand another’s thoughts and feelings …
Basic Brand
Your professional brand is a codified manifestation of your innermost self, organized as a formalized expression of your outside professional self.
It’s a code of conduct that you …
How Choosing the Right Career Can Change Your Life
There are many important decisions you have to make in life. Many of these are decisions that can affect your entire future and even the futures of your loved ones. One of the key decisions you have to make in life is in relation to your career. Choosing the right career path is something that …
Branding Purpose
When asked to explain your brand’s mission, it’s all too simple to say something like “to generate money.” And, as any company owner, entrepreneur, or even marketer can tell …
Why Partner with a Travel Management Company?
The pandemic brought on a big crisis in the travel industry. People were quarantined and unable to leave their countries and, at one point, even their homes. This was devastating for every part of the travel industry. Especially hard hit were smaller companies that were not partnering with a travel management company.
However, that time …
Influencer Branding
Bob Dylan hit the stage with an electric guitar when he headlined the Newport Folk Festival in 1965. Within minutes, his admirers turned on him, attacking him for the same reason they admired him: for …