Which Blog Types Work Best for Your Personal Brand?
Having an active blog for your personal brand is an important marketing tool which can attract more visitors and provide more opportunity for sales of your product or services. Did you know that the style of content is just as essential to reach your target market and elevate your online reputation?
There are several types …
Using the SDP Scale to Evaluate Yourself and Others
There are no simple tests to know when you will be successful at something. However, there are a few factors that can be applied to create what I call the SDP Scale that may help you get a better feel for what will likely lead to success.
The SDP ScaleIt’s simple in it’s elegance, …
Interview Horror Stories–Even When It’s Not Halloween
Each year as Halloween approaches, Hollywood and the rest of the entertainment business roll out the horror features that are always a staple at this time of the year. All of the “horror” stories, however, are hardly fictional or strictly limited to the movies and TV. Where the job interview process is concerned, there are …
How Universities Are Failing Their Graduates
Universities are failing their graduates in many ways. My purpose in addressing such topics is not to chastise higher education, which I don’t believe can be reformed, but rather to warn future educational consumers and help more recent graduates improve their odds of career success.
Last week I attended a panel discussion on the impact …
If There’s No Work, What to Do Next?
Today’s weak economy has changed the psychology of hiring. During past weak economic times, companies might hire temps, and once the economy gained strength, permanent hiring ensued. We have not yet seen that pattern, and there are weak signs that it’s on its way. The situation has caused various and serious difficulties for most of …
5 Tips to Make the Right 1st Impression
No matter what you are doing, as an entrepreneur, you are networking for the company you created. For that reason, you have to learn how to make a good first impression. You never know when the person you are talking to will be your next client or your next major contract.
Here are five tips …
Why Advokatfirman’s Michael Sterner Believes Niche Specialization is Essential
[Sponsored Blog Post]
As I’ve mentioned numerous times throughout the years, having a niche focus is critical to being successful in business. If you try to be everything to everyone, you will be nothing to no one and people will simply not pay attention to you. You have to come up with a specific area …
Conference Strategy Leads to Strong Business Results
The Dreamforce Conference has grown exponentially in size compared to its humble beginnings. Frequently, when business faces enormous growth spurts, the fast pace sometimes throws the company off of its game, but not this time. This, too, became a rousing success.
What was difference and what can entrepreneurs learn from the lesson?
While insider details …
How to Give a Great Presentation
Giving a presentation is very similar to public speaking. Many people freak out because they have to get up in front of a crowd and talk about a topic which everybody assumes they are the expert on. However, you don’t need to lose your nerves! By following the below simple rules, you can give a …
Why You Need a Lifeguard to Get a Promotion
No matter where you live and where you want to work, there’s probably an ocean between you and what you want. No, I don’t mean the vast body of water that covers 71% of the planet. It’s not that you live in the UK and want to work in the US. Not that kind of …