Captivating Captivology: An Interview with Ben Parr
From the mind of writer Ben Parr comes his first work, Captivology: The Science of Capturing People’s Attention, a scientific and psychological approach to how attention is captured. In It, Parr addresses the role technology has played in severely lowering our attention spans due to the 24/7 access to unlimited entertainment it provides. Because of …
Errors to Avoid and Communication Consistency Will Fuel Sales
Nothing is more distressing than to try to work with someone who is inconsistent throughout all of their communications. This includes verbal, written, and behavior in addition to body language and facial expressions.
The inconsistency is troubling because it raises the question of whether the person may be trusted. As a business professional it is …
Trade Show Guide: 5 Things Every Entrepreneur Should Know
Trade shows are a fantastic platform for entrepreneurs to help grow their business and improve personal branding. Businesses with an exhibit at a trade show can grow their brands quickly due to accessible networking with niche leaders. They can also engage show attendees with an informative and eye-catching booth, which often results in leads.
Entrepreneurs …
The Most Successful Job Interview Tactic
Having coached the full range of job seekers, from entry-level candidates to C-suite executives, I learned the one job interview tactic that makes the difference between success and failure. This same tactic works for coaches and consultants who want to build a larger practice, secure more clients and do it more quickly.
The true genius …
Career Advice from Movies
Movies are not only fun to watch but also they can teach you something. They are great at showing other people’s successes and failures in certain situations and help you learn from these. Therefore, as a working professional, whenever you need a break or some motivation, think about the below quotes and inspire yourself.
“It…Small Businesses Should Model Pro Sports, Apply Trading Deadline
A few days ago, July 31 to be exact, was Major League Baseball’s annual “trading deadline.”
It’s the point in the season when team rosters have to be finalized to be eligible for post season play.
It’s on, and around, this deadline that often a lot of players get moved from team to team as …
A Good Brand is that of a “Solid Citizen”
Having upright character is entirely self-serving: You feel good about yourself and you sleep soundly. You don’t fear how your actions will look in the newspaper or in the blogosphere. You need not agonize over how your kids, partner, parents, friends, classmates, neighbors, and co-workers will view you. Being a solid citizen is the ultimate …
Attitude Edition: The 5 things that can help you succeed
The Five Things That Can Help You Succeed: the Attitude Edition
The information is ubiquitous: our attitudes color how we see the world, how we respond to stimuli, and can even affect our health. So how can we cultivate the kind of attitude that helps us succeed at work? Here are five attitude factors …
How Effective is Networking for Job Search
This is a question asked at all university lectures I give and is a valid one. Though, in reality how much does networking work for recent college graduates?
Contrary to popular belief it is NOT as highly effective a tool when compared to other avenues, such as applying directly to hiring companies or recruiters whether …
Increase Personal Brand Visibility with Better Website Referrals
After setting up a successful website and publishing great content you want your personal brand to be seen by influencers in your market. What you may not realize is there are a lot of spam accounts set up to clog servers and steal your hard-earned status. Now is the time to do an audit and …