Tweeting About Being Fired From the New Yorker; Why Journalists Should Take Charge of Their Personal Brand
All in all, last Friday was probably a good day for Dan Baum.
The former New Yorker staff writer’s decision to use Twitter to chronicle his unwilling exit from the magazine in 2007 has generated quite a bit of buzz and attracted a few hundred followers to his account.
At 1:46pm on May 8, Baum …
Why Being Known as a Change Agent Can Add Significant Value to Your Personal Brand
Are you good at handling change? Or do you prefer to hide under the covers hoping change will leave you alone?
In one of my favorite movies, The Shawshank Redemption, one prisoner takes a knife to a fellow inmate’s throat, hoping that committing another crime will extend his decades-long tenure behind bars rather than force …
Two Questions About Personal Branding Issues
Here are two posts that caught my eye this week. Neither was about personal branding, but both raised questions about personal branding that are worth discussing. What do you think?
If you want to be successful, be worth sharing by Jamie VaronDo we damage our personal brands by overdoing the self-promotion? Jamie Varon writes, …
The Importance of Self-Assessment
“The unexamined life is not worth living.” Socrates
I am often asked to help professionals develop and maintain their personal brand. I often think that the best answer is “Follow your bliss” and the rest will follow. And that is largely true. However, the workplace has become so competitive that personal branding is critical. So, …
The Demise of Job Boards and the Rise of People Searching
We’re all familiar with the term “job board.” In fact, there are hundreds, if not thousands, of job boards in existence. Some you may know about and others you may never know about. You’ve obviously heard of Monster.com, Careerbuilder.com and Yahoo! Hotjobs because they are large brands, with large news distribution partners (Careerbuilder has CNN …
Personal Branding Interview: Andy Nulman
Today, I spoke with Andy Nulman, who is the author of Pow! Right Between the Eyes: Profiting From the Power of Surprise. In this interview, Andy explains why surprise is essential to establishing a personal brand, why standing out matters, the process of brand building, staying relevant to the times and much more.
How important…Use Your Blogger Status to Promote Your Brand at Conferences
This week, I’m an official blogger at the World Innovation Forum in New York City. To tell you the truth, I’m really excited–not only because the conference has some pretty awesome speakers and because I’ll get to meet people from a top innovation consultancy–but also because this is a great, great opportunity to promote my …
Laundry List | Why You Should Create Your Personal Brand
The choice to build my personal brand was one of the best I’ve made in my life. Here are just some of the ways that building your personal brand can help you get what you want.
Increase your chances of success for reaching your self-defined goals. Shorten your timeline of how long it takes to…Personal Branding Interview: Jason Buss
Today, I spoke with Jason Buss is a Talent Management executive, strategist and blogger The Talent Buzz. In this interview, Jason talks to us about managing his full-time job and his blog, how he sources candidates, what the best social network is for recruitment, the new employer/employee contract and more.
How do you manage having…Success Story: How Bernard Lachance’s Creative Personal Branding Got Him on Oprah
Bernard Lachance is a French-Canadian singer who had a dream and achieved it with a creative personal branding strategy.
He tells it best:
10 lessons we can learn from Bernard Lachance’s inspirational success<
Believe in yourself<
Bernard had no agent, manager or promoter when he decided to rent the Chicago Theatre for his show. …