Personal and Business Branding Through Community Service
Building a brand is one of the hardest things a company can do. You know what “I’m lovin’ it” means. You know what a bright red cross means — but how those companies are able to go about creating their brands takes some ingenuity. It doesn’t need to be all flashy slogans and Super Bowl …
Creating News and Share-worthy Press Releases for Your Brand
When it comes to promoting a personal brand it can be a challenge to reach the level of viral attention of a public figure or celebrity. But there are strategies you can use that will actually attract a large audience. With good research in your target market and a well crafted press release your brand …
Solve for Why … The Business Secret
How often do you ask why?
Is there a maximum number of times to ask why?
Why … do you say that or think that?
The 5 Why’s
Asking why five times is a commonly used tool (and expression) to get to the root of an issue. In the system developed in Japan by Sakichi …
Low Cost Website Traffic Strategies for Your Personal Brand
A solid website is just the beginning step to attracting leads that can be converted into sales. The goal is to bring visitors back with referrals, and you don’t need to have a big budget to accomplish this.
What type of website attracts brand ambassadors? It is through a fresh, informative format that is promoted …
Stand Out on Social Media – Visual Marketing Strategies
How your personal brand’s image is seen by others is important to your growth and sales. A mix of appealing images and video will not only increase engagement in your social media marketing, but will also establish credibility as your community shares your content.
The need for a brand to present unique and valuable visual …
15 Cleaning Hacks for Your Office
A messy office could potentially cost you a promotion because others will think you can’t handle the work you already have. You can put your best foot forward by keeping your office clean, but investing in expensive cleaners that also add to the toxins already in your work environment may not be the best approach. …
The New TLC: Trustworthy, Likable, and Charismatic!
Get ready for a shock to your ego. You may be the most reliable, congenial and caring individual – but it don’t mean a thing if you don’t have that zing! By zing, I mean that magnetic power some people have to light up a room with their personality. Charisma.
For a long time, we’ve …
Got Social Mediology? A Review
Unlike many business books of this generation, Got Social Mediology? by Jay Izso is a high-energy take on the importance of social media and how to use the top four platforms to best connect as a means of increasing ROI. As a holder of a Master of Science in Experimental Psychology, Izso has used his …
The Psychology of the Job Interview
Very few people say they genuinely enjoy job interviews. That makes sense because in the same way that most people dislike taking tests, a job interview is a test. Even those who feel confident about their professional past, are up-to-date with job requirement skills, and do not possess many potential liabilities still fear facing the …
What Are You Missing?
From the moment you wake up, opportunities are staring you in the face. So why are you missing out on them? Why are you missing out on the job promotion that’s available, the openings at the companies you admire, and the business opportunities – even the investor who is staring you in the face?
You …