Make Your Email Engaging, Not Enraging
Despite the growth and influence of social media, email marketing is still an effective and affordable way to connect with your market. Email marketing helps you build rapport, share information, and make sales. However, email marketing done wrong will annoy your subscribers causing them to unsubscribe and avoid doing business with you. Here are some …
Why Your Brand Needs a Blog
In today’s competitive market, every brand should be on board with a website that is fully optimized along with an active blog in order to draw in the most prospects that can be nurtured and converted into customers.
Blogging on your topic and providing a way they can comment and voice an opinion, provides connecting …
Fast Track Business Development in 2014 Now!
Typically, during the last two weeks of December business slows down a bit for entrepreneurs. The inflow of email will decline as will client appointments. Take advantage of everyone else being in the holiday frame of mind. This gives you added time to focus on your wish list as well as hand you a head-start …
Ensure Potential Connections Accept Your Connection Requests
If you’re using social media for businesses, then you likely want to not only connect with existing friends and colleagues, but also identify and connect with new influencers, potential clients, etc. While social media gives us access to people in key positions, and around the world, there is one fact that anyone with the goal …
Maximize Content Marketing by Repurposing
Content is king. Content showcases your expertise, is affordable to create, and easy to distribute. The challenge is producing quality content on a regular basis. The answer is to repurpose content you already have into other formats. Here are tips for turning one piece of content into several resources.
1. List content you already have. …
You’re “IT”
When I was a kid, one of the favorite games to play in the neighborhood was called “IT”. The premise of the game was a simple one. One person was “IT” and had to cover his eyes and count to twenty. During this time, the rest of the players would hide. After the “IT” person …
Personal Branding Weekly – Readers are Leaders
In 23 days, 2014 will arrive! Because my work is highly focused on small business owners, they are doing one or more of the following as 2013 comes to an end:
Hustling like crazy – selling products and services. Reviewing 2013 and setting goals and strategies for 2014. Moaning that no one will make a…Leveraging the Holiday Season for Personal Branding
The holiday season is one of the few times in the year when every professional has a good excuse to connect with all contacts. A simple physical holiday card or gift is a great way to say, “hello,” and stand out in a world that has gone almost completely digital. However, simply purchasing generic holiday …
3 Things to Do So Your Posts Are Seen
As a business person looking to maximize on its social media endeavors, the top goal will be to get people viewing your posts. This will do by updating constantly and sharing the latest informative content. However, not every one of your posts will be seen by your audience. Even with your best efforts, some of …
Why Should Companies Hire International Candidates?
Companies should hire international candidates because sometimes it is very difficult to find some of the skills that they are looking for among the domestic ones. Therefore, they should hire international candidates to fill that skills gap.
For example, statistics show that there aren’t many domestic computer science students studying programming in Java. Consequently, employers …