‘Death by Interview’—What it can Cost YOUR Company
While the overall unemployment rate is definitely showing steady improvement, millions of men and women still are having trouble landing a job, or at least landing one in a timely manner. One primary reason for this is that some companies continue to drag out the entire interview process beyond any reasonable limits and then take …
Complementing Core Competency Strengthens Growth
Getting started in business is overwhelming to say the least. There are so many “have to” learn components. It’s not just about your core service, but also about business development and communication to attract interest in your services. For most people, they are horrified to learn they need to become a salesperson too. And for …
Personal Branding Weekly – Dazzling Conversation Starters
Ever hit that moment of awkward silence?
At an event and don’t know what to talk about?
Does it seem like all you do is grip, grin and graze making chit chat that’s merely a conversation seeking a topic?
Here’s an easy acronym to navigate you through a conversation. Ask questions following the pattern of …
You’re Losing Money by not Using These Prospecting Tips
How to leverage Google and LinkedIn for high-level prospecting.
One of the things that surfaces when I’m training sales professionals is how much time many of them waste on social media by not being strategic. Instead, they find themselves watching cat videos, playing Candy Crush, or reading endless tweets. I won’t even get started on …
5 Reasons TOP Candidates Won’t be Joining YOUR Team*
As the economy in general and the job market in particular continue to improve, albeit slowly in some market sectors, there is a steady (and growing!) demand for TOP performing candidates by companies that are leaders in their industries—and want to stay in that position.
In an effort not only to stay competitive in the …
Lessons on How Not to Sell
The introduction began on the right footing. An agreement was made to be a guest on the radio show. The station boasted having many thousands of listeners and that people were clamoring to be interviewed. Instead of the usual 30-60 minute timeslot scheduled by other stations, this interview was allotted only eight minutes.
At the …
Promote and Profit with Education-Based Marketing
Consumers today are savvy when it comes to spending their money. No longer do they fall for traditional marketing tactics. Instead they are researching, getting referrals and vetting businesses before buying goods and services. But marketers can be savvy, too, by shifting their focus on sales and instead building trust and rapport through education-based marketing.…
Top New Social Networks for Branding
When it comes to social media marketing for your personal brand we often think of using Facebook and Twitter as our main networks. But what about taking advantage of other up and coming outlets? There are several new sites to take a look at.
Having a strong social media presence is important to building your …
Sales Errors to Avoid to be Successful
In the early 1990’s it was assumed that saleswomen would not be successful in a sales career. Realizing this, any woman who wanted to succeed was able to take that demeaning thought and turn it into their advantage.
Smart women would take the top male producer out to lunch and include alcohol to soften the …
Personal Branding Weekly – Stand Up to Stand Out
I did say that you need to stop doing it yourself.
This week I wrote that you have to get out of the mindset of “do it yourself” when it comes to networking.
Yet, one thing you can do yourself is stand up to stand out when you network.
Get off your rear! I mean …