6 Ways to Get Your First Client
Encouraging referrals is the best way to grow your business. However, as a new entrepreneur, to obtain referrals you have to have clients. Getting that first client can be one of the biggest challenges in getting your business off the ground. Fortunately, there are things you can do to entice new clients into hiring you.…
11 Ways a Podcast Can Help Build Your Brand
The following answers are provided by members of the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs …
Sustainable Fashion: An Interview with the Founders of Zady
Maxine Bédat and Soraya Darabi are the co-founders of Zady, a sustainable e-commerce fashion site that’s leading the “slow fashion” movement. Garnering praise from Lucky Magazine, Wall Street Journal, and Fast Company, Zady has grown rapidly since it launched in August of last year, encouraging people to leave the fast fashion mentality behind and take …
Reasons to Promote Your Brand on Sites Like Buzzfeed
Are sites like Buzzfeed and Upworthy a good place to promote my brand to consumers? Why or why not?
The following answers are provided by the Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program …
Young & Reckless: An Interview with Chris “Drama” Pfaff
This was one of my favorite interviews. A couple of weeks ago, I got a chance to chat with Chris “Drama” Pfaff. At only 26 years old, Drama is a successful entrepreneur and the star of 3 hit MTV shows, including the new season of Fantasy Factory which premiered this month. He also has a …
POWER of Branding: An Interview with J.D. Power
Recently, I had the opportunity to speak with James David “Dave” Power III, the visionary entrepreneur whose company, J.D. Power & Associates, has become a household name since it’s inception in 1968. Dave shares many of his successes and failures in the new book, POWER: How J.D. Power III Became the Auto Industry’s Adviser, Confessor, …
Surviving the Shark Tank: An Interview with Julie Busha
Recently, I had the privilege of connecting with Julie Busha, the founder of the popular condiment brand Slawsa. Slawsa is a unique cross between a “slaw” and “salsa” that is all-natural, fat-free, cholesterol-free, gluten-free, low in sodium and kosher. Julie was featured on ABC’s Shark Tank, and though she didn’t receive funding, was the recipient …
Side-Hustling: Tracy DiNunzio, Founder of Tradesy
I went to college to study marketing. When I graduated, I began working at an agency, and very much enjoyed my job. However, in today’s market, it is difficult to get everything you need from a “day job.” So I wrote, on this blog and on others. I started doing comedy on nights and weekends, …
The ABC of Retaining Brand Dominance
Building a business is a long process from initial idea, to start-up tasks, to identifying and reaching a market. And then it happens, your business is a success. You’ve captured a market share and have a loyal following. Now you can sit back and enjoy the fruits of your labor. Right? Wrong.
Especially in today’s …
How Often Should You Be Checking In on Your Competition?
How often do you check up on your competitor’s brand mentions and sentiment? What do you look for?
The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that …