Improve Social Media Reach with Quality Followers
The old adage states that it is not what you know, but who you know, that makes all the difference in career success. That phrase applies to personal branding in many ways, including social media followings. The quality of the profiles associated with your business or name say a lot about who you are and …
Mentoring Your Team Through Concise Instruction
As managers, we often have to go over situations and discuss the reasoning behind certain decisions. This usually entails the manager noticing something that is not quite being done in the way it should be. Say, you are trying to get an employee to not just see the tasks that he KNOWS are in his …
5 Branding Moves To Turn Your Co-Workers Against You
With employees spending more time in the workplace than ever before, functioning with co-workers has become essential. It’s easy to find some annoyances when spending so much time with a group of people, but what if you’re doing something that’s secretly turning your teammates against you?
Self-assessment is a crucial part of maintaining your personal …
Personal Branding Weekly and the Importance of Fit
The title from Jeff Shuey’s post this week, Don’t Get Mad….Get Productive, served as our mantra this week. From another announcement by Best Buy of bringing employees from home back to the office to the supersized cover photo changes on Google+ and Facebook’s newsfeed change announcements, there was quick a bit of …
How Blogs Help with Branding
When building and maintaining your own brand, there are a lot of tools to implement that make a positive impact. A strong resume, confident face-to-face networking and making best use of social media and outreach apps are all great ways to cultivate the kind of reputation that will ultimately increase revenue. Another smart online tool …
Home Bound Workers Caught in a Sinkhole?
How dare Yahoo CEO Marissa Mayer, a new mother for goodness sake, force employees to come to work! How dare she want employees to see each other! What could be good about people who work in the same company making eye contact? Shaking hands? Exchanging a fist bump?
Why that would mean getting dressed! Improving …
25 Ways to Brand Yourself and Find New Prospects
We are all really in sales, no matter what we do, but our approach has had to change from traditional models.
Selling has always been about communication and education. 21st century salesmanship leads with building the trust of “who is selling” rather than what they are selling.
The consumer wants to know that who is …
Personal Branding Weekly and Email Still Matters
Do you know how to prepare for an interview now? How do you feel about the importance of cultural fit and your VPs (they’re just as important as VPs are to a business)? These are just some of the topics covered in this week’s Personal Branding Blog articles along with a couple …
‘Cultural Fit’ and Your Personal Brand
So what is ‘cultural fit’ and how does it relate to personal branding? A recent article in Forbes, Employers Hire Potential Drinking Buddies Ahead of Top Candidates, got me thinking about this question. After all, your qualifications and credentials are the table stakes that will get your foot in the door, but your character is …
Personal Brands: What Does Complaining Cost You?
Jack is a contract worker in one of my companies. Not a day has gone by in the last three months where I haven’t heard him complain.
Jack is tall, muscular with a deep voice and almost shocking good looks a la George Clooney. Jack’s a personal trainer. We’re out in sunny Southern California, in …