How To Show The Value Of Your Work-Life Balance
Sometimes your ability to manage your time well may look a lot like a family-friendly schedule.
But when you’re applying for a new job, or appealing to a new boss for a continuance of your flexible work arrangements, you may want to paint it in the colors of productivity, focus and connections, not children who …
Summer Vacation: How to Balance Personal Branding and Parenting
So much of your personal brand relies on maintaining a consistent presence on social media, being available to clients, and staying on top of trends in your field. Combine all that with parenting, and you are probably stretched pretty thin!
For better or worse, tech has made it easier for professionals to spend more time …
Be Careful What You Call Yourself
There’s a local tavern in West Los Angeles named Mom’s Bar. Given that we have an extraordinary gastropub in town named Father’s Office, Mom’s fits in as part of the cool, local scene. You can raise a few after work, or pop in later when the trendier crowd arrives and creates a hip club scene.…
10 Ways to Not Get Hired
Today’s job market doesn’t give you the wiggle room to be anything less than exceptional. We’ve covered these key challenges in the relevant sections of this guide, so if you follow it, you’ll be covered! That said, it’s good to keep these major pitfalls at the top of your mind. Don’t be that guy.
Want …
How To Create The Story Of Your Personal Brand
Composing the story of your personal brand is much like the story of a product or service’s brand – the goal is to reach your audience on an emotional level.
In my opinion, the pros of the digital age greatly outweigh the cons, but the simplicity of creating your own brand online calls for a …
Top 3 Reasons Why Lifestyle Businesses Fail
My friend Andy made a comment about lifestyle design that resonated with me because it’s so true and so funny:
A few years ago, everyone read the 4 Hour Work Week and got a boner for building a lifestyle business. Very few people actually succeeded because it turned out to be much harder than they …
Personal Branding Weekly – Higher Google Results
EDITOR’S NOTE: This week the Young Entrepreneur Council weighed in on CEOs scavenging social media accounts of job candidates and author, Kristen Fisher, gave some practical tips on how to overcome horrible bosses.
There’s a saying that people don’t quit companies, they quit people (supervisors/managers). How to excel and propel your brand when “managing up” …
How To Avoid Looking Desperate During Your Job Search
Desperation can destroy your job search.
Employers want to hire people who appear confident and in high-demand. The best way to avoid looking desperate is obviously by not being desperate. But, what do you do if you really feel like your options are very limited? Here are 7 secrets to avoid looking like a desperate …
Do You Interview Like a Pro?
I often hear how nerve wracking and uncomfortable it is to go to an interview, but, I promise, it doesn’t have to be that way. We’re going to look at three strategies to re-frame and prepare for an interview that will seal the deal and get you that job offer.
More often than not, job …
Your Personal Brand is also About “Them”
A friend just starting out as an independent contract worker and I were discussing her personal brand while out on the lake the other day. “I’m not sure how I want to shape my personal brand yet,” she confessed. “I don’t know who I want to be my primary customer yet.”
You’d think I’d stop …